Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pizza Hut performance in the Taiwan and how they change over time
See what factors influence Pizza Hut performance in the Taiwan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pizza Hut' competitors in the Taiwan
An analysis of Pizza Hut' competitors in the Taiwan
In Cafés & Restaurants
·Jul – Sep 25
Pizza Hut is in the top 10% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Pizza Hut's market performance is at the 90th percentile, indicating a leading position in Taiwan's Cafe & Restaurants industry. This signifies a strong market presence and high customer preference compared to competitors. Performance peers in the same percentile range include Starbucks and 店.
Customer satisfaction (CSAT) reflects brand perception, impacting loyalty and revenue. Tracking CSAT helps identify areas for service improvement.
Pizza Hut's overall customer satisfaction in Taiwan is 87%, a 1.5 percentage point increase year-over-year. Taitung City and Dongang show 100% satisfaction. This indicates positive customer experiences, with opportunities to address lower satisfaction in areas like Caotun Township and Dounan Township.
Average check reveals customer spending habits, crucial for pricing strategies and revenue forecasting. It reflects perceived value and menu appeal.
The overall average check for Pizza Hut in Taiwan is 482.7 TWD, a 2.5% increase year-over-year. Mingjian Township has the highest average check at 1.5K TWD. This suggests customers are spending more, potentially due to menu updates or increased order sizes.
Outlet count indicates market reach and brand accessibility. Expansion strategies rely on outlet distribution to capture market share.
Pizza Hut has the most outlets in New Taipei (38), followed by Taipei (32) and Taichung (31). This distribution reflects strategic market coverage across major cities in Taiwan, with opportunities for expansion in under-served regions.
Identifying top competitors and cross-visitation patterns helps refine marketing strategies and understand customer preferences.
McDonald's (6.55%) and Starbucks (2.50%) are the top competitors with the highest cross-visitation from Pizza Hut customers. This indicates potential overlap in customer base and the need to differentiate offerings to retain customers.
Traffic workload analysis by hour helps optimize staffing and resource allocation to meet customer demand effectively.
Pizza Hut's peak traffic workload occurs between 17:00 and 19:00, reaching a high of 70.20 at 18:00. Traffic is minimal between midnight and 10:00. This data informs staffing schedules to match peak demand periods.
Understanding consumer demographics allows for targeted marketing, product development, and personalized customer experiences.
Pizza Hut's customer base in Taiwan shows a high affinity towards women (94) and men (106). Gen X (113) and Gen Z (127) are overrepresented, indicating high affinity, while Gen Y (85) is underrepresented. This suggests targeted marketing towards Gen X and Gen Z could be effective.