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Managing Partner, Global Business Development
See what factors influence Pizza Hut performance in the Saudi Arabia and how they change over time
See what factors influence Pizza Hut performance in the Saudi Arabia and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pizza Hut' competitors in the Saudi Arabia
An analysis of Pizza Hut' competitors in the Saudi Arabia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Pizza Hut is in the top 1% of brands
Sample of brands in the same percentile
Search among the top brands by number of locations
Cafés & Restaurants
Market Performance reveals brand's share of foot traffic, reflecting its competitive strength and customer preference in the Cafe & Restaurants industry.
Pizza Hut holds a leading position with a market performance percentile of 99 in Saudi Arabia. This signifies a dominant market presence compared to peers like Herfy, Tim Hortons, Namq Cafe, Steak House and Piatto, all in the same percentile range.
Customer satisfaction (CSAT) highlights customer loyalty, affecting repeat business and brand reputation in the competitive restaurant sector.
Pizza Hut's overall customer satisfaction in Saudi Arabia is 84%, an 18pp increase year-over-year. Tabuk Province leads with 92% CSAT, followed by Medina and Eastern Province at 90%. Riyadh Region shows 84% and Ḥa'il Province 82%, all with positive growth.
Average check indicates the average amount customers spend per transaction, directly influencing revenue and profitability in the restaurant business.
Pizza Hut's average check in Saudi Arabia is 84.9 SAR, a 6.6% increase year-over-year. 'Asir Province has the highest average check at 107.2 SAR. Tabuk Province follows with 96.8 SAR, and Al-Qassim Province at 95.9 SAR.
Outlet count reflects brand reach and accessibility, crucial for market share and customer convenience in the Cafe & Restaurants industry.
Pizza Hut's outlet distribution in Saudi Arabia is led by Makkah Region with 43 outlets, followed by Riyadh Region with 36. Eastern Province has 16 outlets, while Medina Province has 9, and Al-Qassim Province has 7.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning in the restaurant sector.
Pizza Hut's top competitors in Saudi Arabia, based on cross-visitation, are KFC (17.33%), Al Baik (8.87%), McDonald's (8.80%), Dunkin' (7.20%), and Hardee's (6.32%). These are brands Pizza Hut customers also visit.
Traffic workload analysis helps optimize staffing and resource allocation, improving customer service and operational efficiency during peak hours.
Pizza Hut's traffic workload in Saudi Arabia peaks between 20:00 and 23:00, with highest workload at 22:00 (63.34%). Workload is lowest between 4:00 and 7:00, indicating overnight demand.
Consumer segment insights enable targeted marketing and product development, improving customer engagement and brand relevance.
Pizza Hut's customer base in Saudi Arabia shows high affinity among women (60%, under-indexed relative to the average) and men (117%, over-indexed). Gen Z (161%, over-indexed) shows very high affinity, followed by Gen X (112%, over-indexed).