Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Half Million performance in the Saudi Arabia and how they change over time
See what factors influence Half Million performance in the Saudi Arabia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Half Million' competitors in the Saudi Arabia
An analysis of Half Million' competitors in the Saudi Arabia
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Half Million is in the top 17% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
Half Million's market performance is at the 83rd percentile, positioning it as an average/above average performer. This indicates a solid market standing relative to competitors. Performance peers in the same range include Barn's | بارنز, اصل البرجر TBO, Shawarma House, Tim Hortons, Burger King, and Deep Fries.
Customer satisfaction is crucial for loyalty and growth, reflecting service quality and customer experience impact on brand perception.
Half Million's overall customer satisfaction is 79%, a 7.4 percentage point increase year-over-year, indicating improved customer perception. Al-Qassim Province shows the highest satisfaction at 85%, while 'Asir Province shows the largest growth at 15.2 percentage points.
Average check reflects customer spending habits, influencing revenue and profitability, and guiding pricing and promotional strategies.
Half Million's average check varies by location, with 'Asir Province at 41.8 SAR. Overall average check data shows a fluctuation between 36.13 SAR and 37.36 SAR during the reporting period. No year-over-year comparison is available.
Outlet count indicates market presence and expansion, reflecting brand reach and growth strategy effectiveness across regions.
Half Million has 45 outlets in Riyadh Region, dominating its presence. Makkah Region follows with 12 outlets. Other regions have significantly fewer outlets, indicating potential for expansion in those areas.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning efforts.
Half Million's top competitors include Al Baik (10.80%), McDonald's (10.56%), and Dunkin' (7.88%), based on cross-visitation data. This suggests a significant overlap in customer base with these brands.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours and improving customer experience.
Half Million experiences peak traffic workload between 20:00 and 22:00, reaching a high of 73.14. Traffic is lowest between 03:00 and 05:00, suggesting a need for adjusted staffing during these hours.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics for increased engagement.
Half Million's customer base shows a slightly higher affinity among women (105) compared to men (98). Gen Z shows a high affinity (139), while Gen X is under-indexed (88), suggesting targeted marketing opportunities.