Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Pizza Hut performance in the Philippines and how they change over time
See what factors influence Pizza Hut performance in the Philippines and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Pizza Hut is in the top 1% of brands
Sample of brands in the same percentile
An analysis of Pizza Hut' competitors in the Philippines
An analysis of Pizza Hut' competitors in the Philippines
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market Performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pizza Hut holds a leading market performance percentile of 99 in the Philippines' Cafe & Restaurants industry, placing it in the top 1% of brands. This signifies a very strong market presence and high customer preference compared to its performance peers like TGI Fridays and BOTEJYU, both at 99.
Customer Satisfaction (CSAT) reflects customer happiness, directly impacting brand loyalty and revenue. High CSAT indicates positive brand perception.
Pizza Hut in the Philippines boasts a high overall CSAT of 94%, a significant 46pp increase year-over-year. Metro Manila and Central Luzon show the highest CSAT at 96%, indicating strong customer satisfaction in these regions. Soccsksargen shows a slight decrease in CSAT.
Average Check reveals spending per customer, influencing revenue strategies. Growth indicates increased customer spending and potential upselling success.
Pizza Hut's overall average check in the Philippines is PHP 929.6, a 24.6% increase year-over-year. Soccsksargen has the highest average check at PHP 1.4K. This signifies a growth in customer spending, potentially due to menu updates or successful promotions.
Outlet count indicates brand reach and market penetration. A wide network enhances accessibility and brand visibility for consumers.
Pizza Hut has 86 outlets in Metro Manila, representing the highest concentration in the Philippines. Calabarzon follows with 35 outlets. This distribution highlights key markets and potential areas for expansion.
Competitor analysis identifies key rivals, informing competitive strategies. Cross-visitation highlights shared customer base and competitive overlap.
Jollibee (18.27%), McDonald's (13.46%), and Starbucks (10.10%) are the top competitors for Pizza Hut in the Philippines, based on cross-visitation. This indicates that customers who visit Pizza Hut also frequently visit these brands, pointing to direct competition.
Traffic Workload identifies peak hours, optimizing staffing and promotions. Understanding customer flow ensures efficient resource allocation.
Pizza Hut experiences peak traffic between 10 AM and 8 PM in the Philippines, with the highest workload around 6 PM (60.36). This data allows for strategic staffing and promotional efforts to match customer demand.
Understanding consumer segments by Gender and Generation helps tailor marketing. Affinity insights inform targeted messaging and positioning strategies.
Pizza Hut customers in the Philippines show high affinity towards women (97%) and over-representation of Gen X (149%). Gen Z shows affinity of 103%. Gen Y is under-indexed with an affinity index of 81.