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Managing Partner, Global Business Development
See what factors influence Pizza Guys performance in the United States and how they change over time
See what factors influence Pizza Guys performance in the United States and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Pizza Guys is in the top 1% of brands
Sample of brands in the same percentile
An analysis of Pizza Guys' competitors in the United States
An analysis of Pizza Guys' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, showing its competitive strength and customer preference in the industry.
Pizza Guys is a leading brand with a 99th percentile market performance, placing it in the top 1% within the Cafe & Restaurants industry in the United States. This suggests a very strong market position relative to its peers. Performance peers in similar range: Miami To Brazil Rodizio, Maggie McFly's, Novecento, Paddlefish, Aga's Restaurant & Catering, Doc B's Restaurant.
Customer satisfaction is a key indicator of brand health, reflecting customer loyalty and likelihood of repeat business and positive word-of-mouth.
Overall customer satisfaction (CSAT) for Pizza Guys is 86%, a decrease of 1.3 percentage points year-over-year. CSAT varies by state, with California at 87% (+0.6pp), Pennsylvania at 85% (-5.9pp), Nevada at 84% (+2.6pp), and New York significantly lower at 73% (-23.2pp). CSAT was highest in July 2025 (88.25%) during the reporting period.
Average check is a measure of how much customers spend per order, reflecting pricing strategy, menu appeal, and customer purchasing behavior.
The overall average check for Pizza Guys is $27.70, down 5.1% year-over-year. Average check varies by state, with New York highest at $34.00 and Nevada lowest at $20.00. During the reporting period, the average check peaked in July 2025 at $28.54.
Identifying top competitors based on customer cross-visitation reveals direct rivals and shared customer base, guiding competitive strategy.
The top competitors for Pizza Guys, based on cross-visitation, are McDonald's (7.60%), Starbucks (6.56%), In-N-Out Burger (5.87%), Taco Bell (4.66%), and Subway (3.28%). This indicates that customers who visit Pizza Guys also frequent these quick-service restaurants.
Consumer segments reveal the brand's customer base composition, enabling targeted marketing and product development to better cater to specific groups.
The consumer gender mix shows a higher affinity towards men (117%) compared to women (81%). Among generations, Gen X has an affinity of 100%, Gen Y 98%, and Gen Z 101%. Men and Gen Z consumers demonstrate higher affinity towards the brand than other groups.