Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Pitstsafabrika performance in the Russia and how they change over time
See what factors influence Pitstsafabrika performance in the Russia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Pitstsafabrika' competitors in the Russia
An analysis of Pitstsafabrika' competitors in the Russia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Pitstsafabrika is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance percentile indicates brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pitstsafabrika's Market Performance is at the 99th percentile, marking it as a leading brand in the Cafe & Restaurants industry in Russia. This indicates a strong market presence. Peers in a similar range: KFC, Tanuki, Tokio-City, Вкусно — и точка, Zhishi Sushi, Dyushes.
Customer satisfaction (CSAT) reflects brand loyalty and service quality. High CSAT scores often correlate with increased customer retention and positive word-of-mouth.
Pitstsafabrika boasts a high overall CSAT of 97%, up 1 percentage point year-over-year. Regional CSAT is strong, with Volga Federal District leading at 98%. This data suggests effective customer service strategies and consistent quality across locations.
Average check provides insights into customer spending habits. Monitoring average check helps in pricing strategies and identifying revenue growth opportunities.
The average check for Pitstsafabrika varies by region. Northwestern Federal District leads at 1.7K RUB. The overall average check shows a fluctuation between 1551.80 RUB and 1657.25 RUB during the observed period.
Tracking outlet count reflects brand reach and expansion efforts. More outlets can mean greater accessibility and potential for higher overall revenue.
Pitstsafabrika has 9 outlets each in Northwestern and Central Federal Districts and 4 outlets in the Ural Federal District. This distribution indicates strategic focus on key regions within Russia.
Identifying key competitors is crucial for strategic positioning. Understanding cross-visitation patterns reveals direct competition for customer traffic.
Pitstsafabrika's customers also visit Kebab V Lavashe (14.29%), Dobropitstsa (8.57%), Burger King, Вкусно — и точка, and Tanuki (each 5.71%). Kebab V Lavashe shows the most significant overlap in customer base.
Analyzing traffic workload helps optimize staffing and resource allocation. Understanding peak hours allows for better service and customer experience.
Traffic at Pitstsafabrika steadily increases from 9 AM, peaks between 5 PM and 6 PM, and declines sharply after 9 PM. The busiest hours are from 3 PM to 6 PM, indicating prime dinner time activity.
Consumer segment analysis enables targeted marketing efforts. Understanding the demographic makeup of customers allows for tailored campaigns and product offerings.
Women are overrepresented among Pitstsafabrika's consumers (113 affinity index), while men are underrepresented (83). Gen X shows very high affinity (221 index), while Gen Y is underrepresented (81 index).