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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Burger King performance in the Russia and how they change over time
See what factors influence Burger King performance in the Russia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Burger King' competitors in the Russia
An analysis of Burger King' competitors in the Russia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Burger King is in the top 25% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Burger King's market performance is at the 75th percentile, placing it in the average/above average range. This indicates a solid market standing relative to competitors. Performance peers in a similar range include Eurasia and Молодёжь.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning.
Burger King's top competitors based on cross-visitation are KFC (31.43%), Вкусно — и точка (20.95%), and Dodo Pizza (13.33%). This indicates a significant overlap in customer base with these brands.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Burger King experiences peak traffic workload between 17:00 and 19:00, reaching a high of 60.49% at 18:00. Traffic is lowest between 3:00 and 6:00, indicating overnight lulls.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Women are highly represented among Burger King's consumers (95 affinity index), while men are over-represented (107 affinity index). Gen X is significantly over-represented (231 affinity index), while Gen Y is under-represented (80 affinity index).