Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Вкусно — и точка performance in the Russia and how they change over time
See what factors influence Вкусно — и точка performance in the Russia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Вкусно — и точка' competitors in the Russia
An analysis of Вкусно — и точка' competitors in the Russia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Вкусно — и точка is in the top 18% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Вкусно — и точка holds a market performance percentile of 82, placing it in the average/above average range. This indicates a solid market standing relative to competitors. Performance peers in the same range include Burger King, IL Патио, and Teremok.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for Вкусно — и точка, based on cross-visitation, are KFC (21.53%) and Burger King (15.28%). Dodo Pizza also shows notable cross-visitation (9.72%), indicating shared customer interest in these brands.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Traffic workload for Вкусно — и точка peaks between 17:00 and 19:00, reaching over 55%. This indicates the busiest hours, requiring optimal staffing to manage customer flow effectively.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance with specific demographics.
Women are overrepresented among Вкусно — и точка's consumers (93 affinity index), while men are even more overrepresented (111 affinity index). Gen X (115 affinity index) and Gen Y (120 affinity index) also show high affinity.