Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pinkberry performance in the United States and how they change over time
See what factors influence Pinkberry performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Pinkberry is in the lower 31% of brands
Sample of brands in the same percentile
An analysis of Pinkberry' competitors in the United States
An analysis of Pinkberry' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pinkberry's market performance is in the lower 31%, indicating a below average market standing. This means Pinkberry captures less foot traffic compared to most competitors. Performance peers in the same percentile range include EL BAYU DE WELA SARA, fresh&co, 段純貞, SUNDIAL CAFE, Milton's Pizza & Pasta, and Sichuan Impression.
Competitor analysis identifies key rivals and customer preferences, informing strategic positioning and competitive advantage in the market.
Pinkberry's customers also frequently visit Starbucks (9.92%), In-N-Out Burger (8.26%), Dunkin' (6.61%), McDonald's (5.79%), and Chick-fil-A (5.79%). This cross-visitation data highlights these brands as key competitors, indicating shared customer bases and potential areas for Pinkberry to differentiate itself.
Traffic workload by hour reveals peak times, enabling efficient staffing, resource allocation, and optimized customer service during busy periods.
Pinkberry experiences peak traffic workload between 11:00 AM and 7:00 PM, with the highest workload at 12:00 PM (48%) and 4:00-6:00 PM (around 49%). Traffic is minimal during early morning and late-night hours. This data suggests optimal staffing and resource allocation should focus on the midday to late afternoon periods.
Understanding consumer segments enables targeted marketing, tailored product offerings, and enhanced customer engagement based on demographic preferences.
Pinkberry's customer base shows a higher affinity towards women (105 index) compared to men (96 index). Among generations, Gen Y shows the highest affinity (120 index), followed by Gen Z (91 index) and Gen X (66 index). This suggests that Pinkberry is more popular among women and Gen Y, while Gen X is under-indexed.