Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pinkberry performance in the United States and how they change over time
See what factors influence Pinkberry performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Pinkberry is in the lower 32% of brands
Sample of brands in the same percentile
An analysis of Pinkberry' competitors in the United States
An analysis of Pinkberry' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pinkberry's market performance is in the lower 32%, indicating a below average market position. This suggests Pinkberry captures less foot traffic compared to competitors like LongBoard Bar and Grill, Puerto Vallarta, Chennai Fusion Grill, Square Pie Guys, 5 Napkin Burger, and Birdies Hot Chicken, all at the same percentile.
Customer satisfaction (CSAT) reflects brand perception and loyalty, directly impacting revenue and long-term growth. Higher CSAT scores indicate stronger customer relationships.
Pinkberry's overall CSAT is 68%, up 8.9 percentage points year-over-year, showing improved customer satisfaction. CSAT varies by location, with Texas at 63% (up 1.1pp) and California at 61% (up 5.9pp). The CSAT dynamic data shows fluctuations between June and August 2025, ranging from 60.26% to 74.63%.
Outlet count indicates brand reach and market presence, influencing accessibility and overall revenue potential within the competitive landscape.
Pinkberry has 28 outlets in California, 11 in New York, and 10 in Texas, indicating a strong presence in these states. Other states have fewer outlets, with Arizona and Michigan having 3 each, Maryland and Rhode Island having 2 each, and Colorado, Oklahoma, and Florida having 1 each.
Identifying top competitors through cross-visitation patterns helps refine marketing strategies and understand customer preferences within the industry.
Pinkberry's top competitors based on customer cross-visitation are McDonald's (12.15%), Starbucks (11.21%), In-N-Out Burger (10.28%), Taco Bell (8.41%), and Chipotle Mexican Grill (5.61%). This indicates that Pinkberry customers also frequent these establishments.
Analyzing traffic workload by hour helps optimize staffing and resource allocation, ensuring efficient operations and enhanced customer experience during peak times.
Pinkberry experiences peak traffic workload between 11 AM and 8 PM, with the highest workload occurring between 4 PM and 6 PM (58.98%). Traffic is minimal during early morning hours, suggesting a need to optimize staffing accordingly.
Understanding consumer segments by gender and generation enables targeted marketing, product development, and personalized customer experiences, enhancing brand affinity.
Pinkberry's customer base shows a high affinity among women (index 103) and men (index 97). Generationally, Gen Z shows the highest affinity (index 138), followed by Gen Y (index 108), while Gen X is under-indexed (index 84).