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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pasteko performance in the Mexico and how they change over time
See what factors influence Pasteko performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pasteko' competitors in the Mexico
An analysis of Pasteko' competitors in the Mexico
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Pasteko is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pasteko's market performance in Mexico's Cafe & Restaurants industry is at the 52nd percentile, indicating an average market position. This means Pasteko's market standing is on par with competitors like Cafele Zibata, Piggy Back, La Buena Birria MX Río Lerma, Shake Shack, Pozole Los Arcos, and Vancouver Wings, which are in the same percentile range.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth. It's crucial for long-term success.
Pasteko's overall customer satisfaction in Mexico is 72%, a decrease of 2 percentage points year-over-year. Satisfaction varies by state, with Tlaxcala showing the highest satisfaction (87%) and significant growth, while the State of Mexico shows lower satisfaction (60%). The trend shows CSAT fluctuating between 69.68% and 74.62% from June to August 2025.
Average check indicates customer spending per visit, reflecting pricing strategy effectiveness and customer value perception.
Pasteko's overall average check in Mexico is 131.20 MXN, a 20.40% increase year-over-year. The average check varies by state, with the State of Mexico having the highest average check (217.30 MXN). The trend shows average check fluctuating between 126.61 MXN and 137.10 MXN from June to August 2025.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility for customers.
Pasteko has a varying number of outlets across different states in Mexico. Hidalgo has the highest number of outlets (44), followed by the State of Mexico (34). Other states have fewer outlets, such as Queretaro (17), Puebla (15), and Jalisco (2), indicating uneven distribution.
Identifying top competitors helps refine strategies, understand market dynamics, and improve competitive positioning.
Pasteko's top competitors in Mexico, based on customer cross-visitation, are VIPS (6.91%), Little Caesars (6.91%), Starbucks (6.55%), McDonald's (5.82%), and Carl's Jr. (5.09%). This indicates that customers who visit Pasteko also frequently visit these brands.
Traffic workload analysis helps optimize staffing, manage resources, and improve customer experience during peak hours.
Pasteko's traffic workload varies significantly throughout the day. Peak traffic occurs between 9 AM and 6 PM, with the highest workload around 3 PM to 5 PM (approximately 49.41% to 49.79%). Traffic is significantly lower during the night and early morning hours.
Understanding consumer segments allows for targeted marketing, personalized experiences, and improved customer engagement.
Pasteko's customer base shows a higher affinity towards women (affinity index of 72) and men (affinity index of 125). Among generations, Gen X shows a higher affinity (affinity index of 105), while Gen Y is slightly under-indexed (affinity index of 86).