Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Papa's pizza performance in the Ghana and how they change over time
See what factors influence Papa's pizza performance in the Ghana and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Papa's pizza is right in the middle
Sample of brands in the same percentile
An analysis of Papa's pizza' competitors in the Ghana
An analysis of Papa's pizza' competitors in the Ghana
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Papa's pizza's market performance is at the 46th percentile in Ghana's Cafe & Restaurants industry, indicating a below average/lagging market position. This means Papa's pizza captures less foot traffic compared to many competitors. Performance peers in a similar range include The Honeysuckle Pub & Restaurant, Starbites, and Chocolate Sarayı.
Competitor analysis identifies key rivals and their customer overlap, informing competitive strategies.
Papa's pizza's top competitors in Ghana, based on customer cross-visitation, are KFC (30.59%), Pizzaman Chickenman (15.29%), and Pizza Hut (12.94%). This indicates a significant overlap in customer base, suggesting these brands compete for the same customers.
Traffic workload by hour shows peak times, helping optimize staffing and resource allocation.
Papa's pizza experiences peak traffic workload between 17:00 and 21:00, with the highest workload at 20:00 (63.37%). This data suggests the need for increased staffing and resources during these hours to manage customer demand effectively.
Understanding consumer segments allows targeted marketing, improving engagement and ROI.
Papa's pizza's customer base in Ghana shows a higher affinity towards women (62% representation, index not applicable) and Gen X (171 index). This suggests that marketing efforts should focus on these demographics to maximize engagement. Gen Y is under-indexed (88).