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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Papa's pizza performance in the Ghana and how they change over time
See what factors influence Papa's pizza performance in the Ghana and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Papa's pizza' competitors in the Ghana
An analysis of Papa's pizza' competitors in the Ghana
In Cafés & Restaurants
·Jul – Sep 25
Papa's pizza is right in the middle
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Papa's pizza holds the 46th percentile, indicating a below average/lagging market position. This suggests a need to improve its competitive standing. Performance peers in a similar range include Starbites, The Honeysuckle Pub & Restaurant, and Noble House.
Customer satisfaction (CSAT) reflects customer happiness. High CSAT scores often correlate with customer loyalty and positive word-of-mouth referrals.
Papa's pizza boasts a high overall CSAT of 92%, with a significant increase of 9.3 percentage points year-over-year. The Greater Accra Region mirrors this high satisfaction level, indicating strong customer approval.
Average check reveals how much customers spend per visit. Tracking this KPI helps optimize pricing strategies and identify upselling opportunities.
The overall average check for Papa's pizza is 189.2 GHS, showing a 4.3% increase year-over-year. The Greater Accra Region's average check is also 189.2 GHS, indicating consistent spending habits across locations.
Outlet count indicates brand reach. More outlets can mean greater market penetration and brand visibility, driving revenue growth.
Papa's pizza has 18 outlets in the Greater Accra Region. This number reflects the brand's physical presence and accessibility within this specific geographic area.
Competitor analysis identifies key rivals. Understanding who else customers visit helps refine marketing and differentiate the brand.
Papa's pizza's top competitors include KFC (26.97% cross-visitation), Pizzaman Chickenman (15.73%), and Pizza Hut (11.24%). These brands capture a significant share of Papa's pizza's customer base.
Traffic workload by hour reveals peak times. This insight enables efficient staffing and resource allocation to meet customer demand effectively.
Papa's pizza experiences peak traffic workload between 18:00 and 21:00, with the highest workload at 20:00 (62.25%). This data informs staffing and resource management during these peak hours.
Understanding consumer segments allows targeted marketing. Tailoring strategies to specific demographics enhances engagement and conversion rates.
Papa's pizza shows a higher affinity with women (74%) and Gen X (189%). Men are overrepresented (115%) and Gen Y is underrepresented (83%). This suggests targeted marketing towards these demographics.