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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence KFC performance in the Ghana and how they change over time
See what factors influence KFC performance in the Ghana and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of KFC' competitors in the Ghana
An analysis of KFC' competitors in the Ghana
In Cafés & Restaurants
·Aug – Oct 25
KFC is in the top 1% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
KFC in Ghana is a leading brand, ranking in the top 1% within the Cafe & Restaurants industry. This high percentile indicates a strong market presence and customer preference compared to its competitors. Performance peers in a similar range are not available.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and differentiation.
The top competitors for KFC in Ghana, based on customer cross-visitation, are Papaye Fast Food (5.89%), Papa's pizza (5.28%), Pizza Hut (4.47%), Starbites (3.66%), and Noble House (3.66%). This indicates a significant overlap in customer base, suggesting these brands compete for the same consumer segment.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
KFC in Ghana experiences peak traffic workload between 16:00 and 19:00, with the highest workload at 18:00 (69.79%). Traffic is lowest between 3:00 and 7:00. This data informs staffing and resource allocation to meet demand effectively.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
For KFC in Ghana, both Women and Men are equally represented. Gen Y shows a slightly higher affinity (102%) compared to Gen X (90%). This suggests that Gen Y is slightly more engaged with the brand compared to Gen X.