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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pizza Hut performance in the Ghana and how they change over time
See what factors influence Pizza Hut performance in the Ghana and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pizza Hut' competitors in the Ghana
An analysis of Pizza Hut' competitors in the Ghana
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Pizza Hut is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pizza Hut's market performance in Ghana is at the 57th percentile, indicating an average/above average market standing. This suggests a solid customer base and competitive position relative to peers like Noble House and Linda Dor Highway Rest stop.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth.
Pizza Hut in Ghana boasts a 93% customer satisfaction, a significant 19.5 percentage point increase year-over-year. This high CSAT, particularly in the Greater Accra Region, indicates strong positive customer experiences.
Average check reveals customer spending habits, crucial for pricing strategies and revenue optimization.
Pizza Hut's average check in Ghana is 207.6 GHS, up 5.5% year-over-year. The Greater Accra Region leads with 209.2 GHS, while the Central Region shows 187.5 GHS, suggesting regional spending variations.
Outlet count indicates market reach and brand accessibility, influencing market share and customer convenience.
Pizza Hut has 21 outlets in the Greater Accra Region and 1 in the Central Region of Ghana. This distribution highlights a concentration of outlets in the capital region.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Pizza Hut's customers in Ghana also frequently visit Pizzaman Chickenman (28.57%) and KFC (28.57%). Papa's pizza is visited by 17.86% of Pizza Hut's customers, indicating shared customer interests.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Pizza Hut in Ghana experiences peak traffic between 10 AM and 10 PM, with the highest workload around 7 PM (52.04%). Traffic is lowest in the early morning hours (0-5 AM).
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance.
Women show a high affinity (120 index) for Pizza Hut, while men are under-indexed (88 index). Gen Y demonstrates a very high affinity (167 index), suggesting strong brand resonance with this generation.