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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Original Buscemi's performance in the United States and how they change over time
See what factors influence Original Buscemi's performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Original Buscemi's' competitors in the United States
An analysis of Original Buscemi's' competitors in the United States
In Cafés & Restaurants
·Jun – Aug 25
Original Buscemi's is in the top 2% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance reveals competitive strength and customer preference, crucial for strategic decision-making.
Original Buscemi's is in the top 2% (98th percentile), indicating a leading market position. This shows a strong customer preference. Performance peers include Sattvik Foods, MEAT ME BBQ, Dish Society, Harry & Izzy's, Marathon Hong Kong Diner, and Guzman y Gomez, which share a similar leading market standing.
CSAT reflects customer loyalty and overall brand perception, directly impacting retention and revenue.
Original Buscemi's overall customer satisfaction (CSAT) is 87%, a 6.9 percentage point increase year-over-year. In Michigan, CSAT also stands at 87%, showing consistent satisfaction across locations. This indicates a strong and improving customer experience.
Average check is a key indicator of revenue per transaction, influencing profitability and pricing strategies.
The overall average check for Original Buscemi's is $14.10, a 7.6% decrease year-over-year. The average check in Michigan is also $14.10. The average check decreased year-over-year, and should be monitored to ensure profitability.
Outlet count signifies brand reach and market presence, reflecting expansion and accessibility.
Original Buscemi's has 26 outlets located in Michigan. The number of outlets indicates a focused market presence within the state, suggesting either a regional strategy or potential for further expansion.
Identifying competitors and cross-visitation patterns helps refine marketing and capture market share.
The top competitors for Original Buscemi's, based on customer cross-visitation, are McDonald's (27.14%), Taco Bell (15.71%), Wendy's (12.14%), Burger King (11.43%), and Little Caesars Pizza (10%). This indicates that customers of Original Buscemi's also frequent these fast-food chains.
Understanding traffic workload helps optimize staffing and resource allocation for peak efficiency.
Original Buscemi's experiences peak traffic workload between 11 AM and 6 PM, with the highest traffic around 12 PM (66.14%) and 1 PM (64.94%). Traffic is significantly lower during early morning hours, indicating a need to optimize staffing levels based on these patterns.
Understanding consumer segments informs targeted marketing and positioning strategies, maximizing ROI.
Original Buscemi's consumer base shows a higher affinity towards women, with an index of 75, and for Gen X, with an index of 123. Men are overrepresented with an index of 123, while Gen Y’s index is 98, and Gen Z’s index is 21, indicating that Gen X and Men segments are overrepresented, while Gen Z are underrepresented.