Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence OK Pastelería performance in the Mexico and how they change over time
See what factors influence OK Pastelería performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
An analysis of OK Pastelería' competitors in the Mexico
An analysis of OK Pastelería' competitors in the Mexico
In Cafés & Restaurants
·Jul – Sep 25
OK Pastelería is in the lower 33% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market Performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
OK Pastelería's Market Performance is in the lower 33%, indicating a lagging position. This means the brand captures less foot traffic than most competitors. Performance peers in a similar range include El Muchacho Alegre Alameda, Restaurant Italia Mia, Barezzito Puerto Cancun, Kōfuku, Laurel Coffee Shop, and Mezcalería De Banda Bellas Artes.
Customer Satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustainable growth and positive word-of-mouth.
OK Pastelería's overall CSAT is 57%, a decrease of 1.2 percentage points year-over-year, indicating declining customer satisfaction. In Jalisco, CSAT is also 57%, with a decrease of 4.6 percentage points. The CSAT trend shows fluctuations, peaking in August 2025 at 70.97%.
Average Check reveals how much customers spend per visit, influencing revenue and profitability, reflecting pricing strategy and customer spending habits.
OK Pastelería's overall Average Check is 208.6 MXN, an increase of 8.7% year-over-year, suggesting customers are spending more per visit. In Jalisco, the Average Check is also 208.6 MXN, with no growth. The Average Check trend shows fluctuations, peaking in July and August 2025 at 191.67 MXN.
Outlet count indicates brand reach and market presence, influencing accessibility and revenue potential, reflecting expansion strategy and market coverage.
OK Pastelería has 40 outlets in Jalisco, 6 in Guanajuato, and 1 in Tamaulipas. Jalisco accounts for the majority of the brand's outlets, indicating a strong regional presence in that state.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and highlighting opportunities for differentiation and market share growth.
OK Pastelería's top competitors based on cross-visitation are Carl's Jr. (13.73%), Domino's Pizza (11.76%), Little Caesars (7.84%), Chai (5.88%), and Pollo Pepe (5.88%). This indicates that customers who visit OK Pastelería also frequently visit these fast-food and pizza chains.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations and customer satisfaction during peak hours, maximizing revenue.
OK Pastelería's traffic workload peaks between 17:00 and 19:00, reaching 59.53% at 18:00. Traffic starts increasing at 7:00, reaching 14.35%, and remains high throughout the day. There is no traffic between 22:00 and 6:00.