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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Nouria performance in the United States and how they change over time
See what factors influence Nouria performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Nouria' competitors in the United States
An analysis of Nouria' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Nouria is in the lower 19% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Nouria's market performance is in the lower 19%, indicating a critically low market standing. This means Nouria captures less foot traffic compared to its competitors. Performance peers in the same percentile include Belew's Dairy Bar, Gursha Eats, Samosa Paradise, Tokyo Tower Japanese Sushi, Chinese Cuisine & Asian Fusion - Salt Lake City (SLC), KJs Pizza, and Julio's Mexican Grill.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustainable growth.
Nouria's overall CSAT is 65%, a decrease of 4.7 percentage points year-over-year, indicating declining customer happiness. CSAT in Massachusetts is 73% (down 2.4pp), while Maine shows a lower CSAT of 40% (down 1.7pp). This suggests a need to address customer concerns, especially in Maine, to improve satisfaction levels.
Average check reveals customer spending habits, influencing revenue strategies and profitability optimization.
Nouria's overall average check is $16, a decrease of 13.9% year-over-year, suggesting customers are spending less per visit. In Massachusetts, the average check is $18.2 USD with no growth. This indicates a need to analyze pricing strategies and customer spending behavior to boost revenue.
Outlet count indicates brand reach and market presence, influencing accessibility and revenue potential.
Nouria has 11 outlets in Massachusetts, 7 in Maine, and 3 in New Hampshire. Massachusetts has the highest number of outlets, indicating a stronger presence in that state. This distribution highlights key markets for Nouria and potential areas for expansion.
Competitor analysis identifies key rivals, informing strategies to gain market share and customer loyalty.
Nouria's top competitors based on customer cross-visitation are McDonald's (19.35%), Dunkin' (9.68%), Taco Bell (9.68%), Wendy's (6.45%), and Applebee's Grill + Bar (6.45%). This indicates that Nouria's customers also frequently visit these fast-food and casual dining chains.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation for optimal service.
Nouria experiences peak traffic workload between 12:00 PM and 4:00 PM, with the highest workload at 12:00 PM (60.82%). Traffic starts increasing at 5:00 AM, peaks during midday, and declines after 5:00 PM. There is no traffic between 9:00 PM and 5:00 AM.
Consumer segments reveal demographic preferences, enabling targeted marketing and product development.
Women have a high affinity (92%) for Nouria, while men are over-indexed (108%). Gen X is over-indexed (141%), indicating high affinity, while Gen Y (72%) and Gen Z (77%) are under-indexed. This suggests Nouria appeals more to Gen X and men.