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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Northern Lights Pizza performance in the United States and how they change over time
See what factors influence Northern Lights Pizza performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Northern Lights Pizza is in the lower 35% of brands
Sample of brands in the same percentile
An analysis of Northern Lights Pizza' competitors in the United States
An analysis of Northern Lights Pizza' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Northern Lights Pizza's market performance is in the lower 35%, indicating a below-average market standing. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same percentile include The Waffle Bus, Turner's Seafood, Leo's Italian Social, Red Leprechaun, The Pie Pizzeria, and Red Flame Steak & Grill.
Identifying competitors helps refine strategies. Understanding cross-visitation patterns reveals shared customer base and competitive landscape.
The top competitors for Northern Lights Pizza, based on customer cross-visitation, are McDonald's (13.79%), Hardee's (8.62%), Olive Garden Italian Restaurant (6.90%), Taco John's (6.90%), and Wendy's (5.17%). This indicates that customers who visit Northern Lights Pizza also frequent these fast-food and casual dining chains.
Analyzing traffic workload by hour helps optimize staffing and resource allocation. Understanding peak hours ensures efficient service and customer satisfaction.
Northern Lights Pizza experiences peak traffic workload between 11:00 AM and 4:00 PM, with the highest workload at 3:00 PM (47.09%). Traffic is significantly lower during early morning hours. This data suggests optimal staffing levels should be maintained during peak hours to handle customer demand.
Analyzing consumer segments informs targeted marketing. Understanding gender and generational preferences allows for tailored campaigns and product offerings.
Northern Lights Pizza has a higher affinity with women (107%) compared to men (94%). Gen X shows a high affinity (129%), while Gen Y is under-indexed (73%). Gen Z is slightly over-indexed (103%). This suggests marketing efforts could be tailored to appeal to Gen X and female customers.