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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Noreste Grill performance in the Mexico and how they change over time
See what factors influence Noreste Grill performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Noreste Grill' competitors in the Mexico
An analysis of Noreste Grill' competitors in the Mexico
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Noreste Grill is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Noreste Grill's market performance is at the 60th percentile, indicating an average/above average market standing. This means the brand captures more customer traffic than 60% of its competitors. Performance peers in the same percentile include Pizza del Perro Negro, San Petter, La Palapita, Popeyes Louisiana Kitchen, La Galeterie, and Fogon Do Brasil.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT scores often correlate with repeat business.
Noreste Grill's overall CSAT is 81%, a significant 15.1 percentage point increase year-over-year, indicating improved customer happiness. Coahuila shows the highest CSAT at 83%, while the State of Mexico has decreased to 61%. This suggests a need to investigate and address customer concerns in the State of Mexico.
Average check (transaction value) indicates spending per customer, influencing revenue. Monitoring it helps optimize pricing and identify upselling opportunities.
Noreste Grill's overall average check is 474.3 MXN, a 4.2% decrease year-over-year. Nuevo León has the highest average check at 474.9 MXN. The decrease suggests a need to analyze pricing strategies and customer spending habits to identify potential areas for improvement.
Outlet count reflects brand reach and market presence. Growth indicates expansion, while distribution across regions shows market penetration.
Noreste Grill has 20 outlets in Nuevo León, and 1 each in the State of Mexico and Coahuila. The concentration in Nuevo León suggests a strong regional presence, while the limited number of outlets in other states indicates potential for expansion.
Identifying top competitors helps understand the competitive landscape, benchmark performance, and refine strategies to gain a competitive edge.
Noreste Grill's top competitors based on customer cross-visitation are Carl's Jr. (10.45%), Starbucks (6.61%), KFC (5.33%), Tim Hortons (4.90%), and Toks (4.69%). This indicates that customers who visit Noreste Grill also frequently visit these brands, highlighting direct competition for customer traffic.
Traffic workload by hour reveals peak times, enabling efficient staffing, resource allocation, and targeted promotions to maximize sales.
Noreste Grill experiences peak traffic workload between 12:00 PM and 9:00 PM, with the highest workload at 64.26% around 8:00 PM. Traffic is minimal during early morning hours. This data allows for optimized staffing and resource allocation during peak hours.
Understanding consumer segments allows for targeted marketing, personalized experiences, and product development tailored to specific demographic groups.
Noreste Grill's customer base shows a high affinity for women (79%), indicating they are overrepresented compared to the average consumer. Men are also overrepresented (118%). Gen Y (106%) and Gen Z (125%) are overrepresented, while Gen X (32%) is underrepresented, suggesting a younger consumer base.