Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence New China performance in the United States and how they change over time
See what factors influence New China performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of New China' competitors in the United States
An analysis of New China' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
New China is in the lower 29% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
New China's market performance is in the lower 29%, indicating a lagging position. This means the brand captures less foot traffic than most competitors. Performance peers in the same percentile include Campus Burgers, Malibu Seafood Fresh Fish Market & Patio Cafe, Brooklyn Pizzeria, Northern China Eatery (Beltline), Yoi Sushi, and El Roy's.
Competitor analysis identifies key rivals and customer preferences, informing strategies to gain market share and improve offerings.
New China's top competitors based on cross-visitation are McDonald's (33.78%), Chick-fil-A (13.51%), Taco Bell (12.16%), Waffle House (9.46%), and Whataburger (9.46%). This indicates a significant overlap in customer base with these fast-food chains.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience.
New China experiences peak traffic workload between 11:00 AM and 8:00 PM, with the highest workload at 6:00 PM (58.86%) and 5:00 PM (52.52%). Traffic is minimal between midnight and 9:00 AM.
Consumer segment analysis informs targeted marketing, tailoring strategies to resonate with specific demographics for improved engagement.
Women are overrepresented among New China's consumers (94%), while men are also overrepresented (106%). Gen X shows high affinity (150%), while Gen Y (84%) and Gen Z (68%) are under-indexed, suggesting a need to tailor marketing to younger generations.