Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Nathan's Famous performance in the United States and how they change over time
See what factors influence Nathan's Famous performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Nathan's Famous' competitors in the United States
An analysis of Nathan's Famous' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Nathan's Famous is in the lower 44% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Nathan's Famous has a market performance of 44%, placing it in the below average/lagging tier. This indicates a need to improve its competitive standing. Performance peers in the same percentile: MeloMelo Coconut Dessert, Guacado Mexican Grill, THEP Thai Restaurant, Nawabi Hyderabad House (Coming Soon.......), smashy burger | new york, Taichi Bubble Tea.
Identifying top competitors and cross-visitation patterns helps refine marketing strategies and understand customer preferences within the competitive landscape.
The top competitors for Nathan's Famous, based on cross-visitation, are McDonald's (13.51%), Wendy's (7.06%), Dunkin' (6.45%), Starbucks (6.25%), and Burger King (5.85%). This indicates that customers who visit Nathan's Famous also frequently visit these establishments.
Analyzing traffic workload by hour helps optimize staffing and resource allocation to meet customer demand efficiently throughout the day.
Traffic workload for Nathan's Famous peaks between 11:00 AM and 7:00 PM, with the highest workload at 6:00 PM (52.04%). The lowest traffic occurs between 1:00 AM and 3:00 AM, indicating minimal activity during these hours.
Understanding consumer segments by gender and generation informs targeted marketing and positioning strategies, enhancing engagement and brand relevance.
Nathan's Famous customer base shows a higher affinity among men (index 125) compared to women (index 74). Among generations, Gen X is overrepresented (index 116), while Gen Y (index 93) and Gen Z (index 39) are underrepresented.