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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Nasi Kandar Pelita performance in the Malaysia and how they change over time
See what factors influence Nasi Kandar Pelita performance in the Malaysia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Nasi Kandar Pelita is ahead of most brands
Sample of brands in the same percentile
An analysis of Nasi Kandar Pelita' competitors in the Malaysia
An analysis of Nasi Kandar Pelita' competitors in the Malaysia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Nasi Kandar Pelita's market performance is at the 57th percentile, indicating an average/above average market standing. This means the brand captures more foot traffic than many competitors in Malaysia's Cafe & Restaurants industry. Performance peers in the same percentile include Together Nasi Lemak, Samad Al Iraqi Restaurant, D'Sakra, 老上海脆皮烤鱼 Old Shanghai Restaurant & Bar, Damascus Bukit Bintang, and The Farmer 农家川湘菜馆.
Customer satisfaction reflects brand perception, impacting loyalty and revenue. Monitoring CSAT helps identify areas for improvement.
Nasi Kandar Pelita's overall customer satisfaction is 64%, a decrease of 8.1 percentage points year-over-year. Selangor shows the highest CSAT at 70% with an increase of 6.2 percentage points, while Penang has the lowest at 57% with a significant decrease of 23.4 percentage points. Kuala Lumpur and Negeri Sembilan also experienced CSAT decreases.
Average check reveals customer spending habits, influencing revenue strategies and menu optimization efforts.
The average check for Nasi Kandar Pelita varies by state. Negeri Sembilan has the highest average check at 34.1 MYR. Kuala Lumpur's average check is 30.7 MYR, Selangor's is 27.4 MYR, Perak's is 23.1 MYR, and Penang's is 20 MYR. Overall average check data and growth are not available for comparison.
Outlet count indicates brand reach and expansion, reflecting market penetration and growth strategy effectiveness.
Nasi Kandar Pelita has the most outlets in Selangor (9), followed by Penang (8). Kuala Lumpur has 3 outlets, while Kedah, Perak, and Negeri Sembilan each have 2. Malacca has 1 outlet. This distribution highlights the brand's stronger presence in certain states.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for Nasi Kandar Pelita, based on cross-visitation, are McDonald's (7.20%), KFC (6.36%), ZUS Coffee (3.60%), Starbucks (3.60%), and The Coffee Bean & Tea Leaf (2.97%). This indicates that customers who visit Nasi Kandar Pelita also frequent these fast-food and coffee chains.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Nasi Kandar Pelita experiences peak traffic workload between 19:00 and 22:00, with the highest workload at 21:00 (75.24%). Traffic is lowest between 03:00 and 05:00. This data helps optimize staffing and resource allocation throughout the day.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance with specific groups.
Nasi Kandar Pelita's customer base shows a high affinity among men (136 index) compared to women (61 index). Gen X shows a very high affinity (199 index), while Gen Y (96 index) and Gen Z (49 index) are under-indexed. This suggests targeted marketing towards Gen X and male consumers may be effective.