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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Morley's performance in the United Kingdom and how they change over time
See what factors influence Morley's performance in the United Kingdom and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Morley's is right in the middle
Sample of brands in the same percentile
An analysis of Morley's' competitors in the United Kingdom
An analysis of Morley's' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Morley's market performance is at the 48th percentile, indicating a below average/lagging position. This suggests that Morley's captures less foot traffic compared to many competitors. Performance peers in the same range include Los Mochis, Hutong, Uzumaki London, Rockfish, BUNZ And Gunz, and Harrods.
Competitor analysis identifies key rivals and customer overlap. This insight informs strategies to gain market share.
Morley's top competitors based on customer cross-visitation are McDonald's (12.5%), KFC (9.13%), Pepe's (6.73%), German Doner Kebab (4.33%), and Nando's (4.33%). This indicates that customers who visit Morley's also frequently visit these fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and customer satisfaction.
Morley's experiences peak traffic between 11:00 and 22:00, with the highest workload around 18:00 (53.90%). Traffic is minimal between midnight and 10:00. This data helps optimize staffing levels throughout the day.
Understanding consumer segments enables targeted marketing. Tailoring strategies to specific demographics improves engagement and ROI.
Morley's customer base shows a higher affinity index for Men (132) compared to Women (60). Among generations, Gen Y (124) and Gen Z (124) are overrepresented, while Gen X (68) is underrepresented. This suggests that Morley's is more popular among men and younger generations.