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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Mi Casita performance in the United States and how they change over time
See what factors influence Mi Casita performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Mi Casita is in the lower 35% of brands
Sample of brands in the same percentile
An analysis of Mi Casita' competitors in the United States
An analysis of Mi Casita' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Mi Casita's market performance is in the lower 35% percentile, indicating a lagging position. This means the brand captures less foot traffic compared to most competitors. Performance peers in the same percentile: Durango Taco Shop, The Mexican STL, The Pie Pizzeria, De Nada, Wicked Tuna, Vavela Cafe.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
Mi Casita's top competitors based on cross-visitation are McDonald's (17.35%), Taco Bell (9.69%), Waffle House (9.69%), Wendy's (8.67%), and Burger King (7.65%). This indicates that customers who visit Mi Casita also frequently visit these fast-food chains.
Traffic workload by hour reveals peak times, helping optimize staffing and resource allocation.
Mi Casita experiences peak traffic workload between 11:00 AM and 8:00 PM, with the highest traffic around 6:00 PM (58.52%). Traffic is minimal between midnight and 9:00 AM, suggesting a need to optimize staffing based on these peak and off-peak hours.
Consumer segments help tailor marketing by understanding demographics like gender and generation.
Mi Casita's customer base shows a higher affinity among men (index 105) compared to women (index 95). Among generations, Gen Z shows the highest affinity (index 144), followed by Gen X (index 110), while Gen Y is under-indexed (index 79).