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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence mezeh performance in the United States and how they change over time
See what factors influence mezeh performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
mezeh is right in the middle
Sample of brands in the same percentile
An analysis of mezeh' competitors in the United States
An analysis of mezeh' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, showing its competitive strength and customer preference.
mezeh's market performance is at the 45th percentile, indicating a below average/lagging market position. This suggests that mezeh captures less foot traffic compared to many competitors. Performance peers in the same percentile range include Tikka Shack Indian Grub and Bombshells.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with repeat business.
mezeh's overall CSAT is 77%, a slight decrease of 0.9 percentage points year-over-year. The District of Columbia shows the highest CSAT at 84% with a growth of 12.3 percentage points, while Virginia has the lowest at 71% with a decrease of 4.2 percentage points.
Average check indicates how much customers spend per visit, influencing revenue. Monitoring this helps optimize pricing and promotions.
mezeh's overall average check is $18.60, a decrease of 0.8% year-over-year. Virginia has the highest average check at $20.90, while North Carolina and Maryland both have an average check of $17.30.
Outlet count reflects brand reach and growth. More outlets can increase market presence and customer accessibility.
mezeh has 19 outlets in Virginia, the highest number among all states. Maryland has 13 outlets, while North Carolina and Pennsylvania have 5 and 4 outlets, respectively. New York, New Jersey and District of Columbia each have 3 outlets.
Identifying top competitors helps refine strategies. Cross-visitation reveals brands competing for the same customer base.
mezeh's top competitors based on cross-visitation are McDonald's (7.38%), Chipotle Mexican Grill (5.74%), Chick-fil-A (4.10%), Starbucks (3.83%), and CAVA (3.55%). This indicates that customers who visit mezeh also frequently visit these brands.
Traffic workload analysis helps optimize staffing and resource allocation during peak and off-peak hours.
mezeh experiences peak traffic between 12 PM and 7 PM, with the highest workload at 1 PM (62.13). Traffic is significantly lower during early morning hours, indicating a need for adjusted staffing during those times.
Understanding consumer segments informs targeted marketing. Gender and generation insights help tailor messaging and offerings.
mezeh's customer base shows a high affinity for women (86), indicating they are overrepresented compared to the average consumer. Men are also overrepresented (113). Gen Y (120) shows a high affinity, while Gen X (81) and Gen Z (92) are underrepresented.