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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Menchie's Frozen Yogurt performance in the United States and how they change over time
See what factors influence Menchie's Frozen Yogurt performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Menchie's Frozen Yogurt' competitors in the United States
An analysis of Menchie's Frozen Yogurt' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Menchie's Frozen Yogurt is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Menchie's Frozen Yogurt holds a 51st percentile in the US Cafe & Restaurants market, indicating an average market performance. This suggests moderate competitive strength. Performance peers in the same percentile: Der Dutchman, Bistrology Breakfast, Brunch & Dinner, Wiseguy Pizza, The Egg Bistro, Sol Agave, DD Soup Dumpling.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Higher CSAT often correlates with increased customer retention.
Menchie's Frozen Yogurt has an overall CSAT of 67%, a 2.1 percentage point increase year-over-year. Oregon leads with 87%, followed by Massachusetts (82%), New Mexico (81%), and New York & Nevada (80%). CSAT decreased slightly from June (69.78%) to August (65.20%) 2025.
Outlet count indicates brand reach and market presence. Growth reflects expansion strategy and potential revenue increase.
Menchie's Frozen Yogurt has the highest number of outlets in California (77), followed by Texas (43) and Florida (40). Washington has 22 outlets, Michigan 15, Utah 13, Georgia and Colorado each have 10, and Ohio and Oregon each have 7.
Competitor analysis identifies key rivals and their market share, informing competitive strategies and differentiation efforts.
Menchie's Frozen Yogurt's top competitors based on cross-visitation are McDonald's (9.54%), Starbucks (7.83%), Chick-fil-A (6.27%), Taco Bell (6.13%), and Chipotle Mexican Grill (5.70%). This indicates shared customer base with these brands.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to maximize customer service and revenue.
Menchie's Frozen Yogurt experiences peak traffic workload between 11 AM and 10 PM, with the highest traffic around 6 PM (64.51%). Traffic is minimal during early morning hours (12 AM - 7 AM).
Understanding consumer segments enables targeted marketing, product development, and personalized experiences, improving engagement and ROI.
Women (115 affinity index) are overrepresented among Menchie's Frozen Yogurt customers, while men (86 affinity index) are underrepresented. Gen Z shows high affinity (140 affinity index), while Gen X (90 affinity index) and Gen Y (91 affinity index) are underrepresented.