Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence 麥味登 performance in the Taiwan and how they change over time
See what factors influence 麥味登 performance in the Taiwan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
麥味登 is in the top 24% of brands
Sample of brands in the same percentile
An analysis of 麥味登' competitors in the Taiwan
An analysis of 麥味登' competitors in the Taiwan
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
麥味登 ranks at the 76th percentile, indicating an average/above average market position. This suggests a solid standing relative to competitors. Performance peers in the same percentile range include Hong Ya Hamburger, Sushiro, 蟹老闆活海鮮-烏石港推薦海鮮餐廳|頭城道地海鮮|海鮮熱炒|活海鮮推薦|人氣生鮮|聚餐餐廳|合菜餐廳|海鮮餐廳推薦|在地推薦海鮮, Moon Moon Food, and Hi-Lai.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth. It's crucial for long-term success.
麥味登's overall customer satisfaction is 76%, a decrease of 8.3 percentage points year-over-year. Hengchun shows the highest satisfaction at 100%, while Tainan, Nantou City and Toufen show significant growth. Caotun Township experienced a decrease in satisfaction.
Average check indicates customer spending per visit, reflecting pricing strategy effectiveness and customer purchasing power.
The overall average check for 麥味登 is 158.9 TWD, a 9.6% increase year-over-year. Huwei Township has the highest average check at 183.3 TWD. Keelung has the lowest average check at 157.9 TWD.
Outlet count reflects brand reach and market penetration, indicating expansion strategy and potential customer access.
麥味登 has the most outlets in Taoyuan City (54), followed by Taipei (36) and New Taipei (29). Kaohsiung and Taichung each have 25 outlets. This distribution highlights key areas of operation.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning.
The top competitors for 麥味登, based on cross-visitation, are McDonald's (5.85%), Starbucks (3.52%), Louisa Coffee 路易莎咖啡 (2.17%), Ba Fang Yun Ji (2.10%), and Tasty (1.50%). This indicates shared customer bases and direct competition.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to optimize customer service.
麥味登 experiences peak traffic workload between 6:00 and 12:00, with the highest activity at 9:00. Traffic is minimal between 14:00 and 5:00. This data informs staffing and operational decisions.
Understanding consumer segments by gender and generation informs targeted marketing and positioning strategies, maximizing campaign effectiveness.
Women are overrepresented (104 affinity index) and Men are underrepresented (95 affinity index) among 麥味登's consumers. Gen Z is overrepresented (112 affinity index), while Gen X is underrepresented (44 affinity index) and Gen Y is slightly underrepresented (95 affinity index).