Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Magic Wok performance in the United States and how they change over time
See what factors influence Magic Wok performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Magic Wok is in the lower 25% of brands
Sample of brands in the same percentile
An analysis of Magic Wok' competitors in the United States
An analysis of Magic Wok' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's foot traffic share, revealing competitive strength and customer preference in the industry.
Magic Wok's market performance is in the lower 25% percentile. This indicates a lagging market position compared to its competitors. Performance peers in a similar range include Destination Downtown Food Hall, 83, Ottava Via, The Blend Coffee & Cocktails, Sweet Susie's Frozen Treats, and Riverwinds Restaurant.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased revenue.
Magic Wok's overall CSAT is 67%, a 14.5 percentage point decrease year-over-year. Tennessee shows the highest CSAT at 82%, while Ohio and Pennsylvania have lower CSAT scores with 64% and 63% respectively. California also shows 63% CSAT. The CSAT trend from June to August 2025 shows fluctuation.
Outlet count indicates brand reach and market presence. Growth in outlet numbers often signals expansion and increased accessibility.
Magic Wok has a total of 27 outlets. California and Ohio each have 7 outlets, followed by Pennsylvania with 5. New Jersey has 2 outlets, while New York, Florida, Mississippi, Nebraska, Tennessee and Illinois each have 1 outlet.
Identifying top competitors helps understand market dynamics and benchmark performance. Cross-visitation reveals shared customer base.
McDonald's is the top competitor with a cross-visitation rate of 28.89%. Other competitors include Wendy's (11.11%), Taco Bell (6.67%), Dunkin' (6.67%), and Dutch Bros Coffee (6.67%). This indicates that Magic Wok's customers also frequently visit these fast-food chains.
Traffic workload by hour shows peak times, enabling efficient staffing and resource allocation to meet customer demand.
Magic Wok experiences peak traffic between 11 AM and 8 PM, with the highest workload around 5-6 PM (55.32% and 59.40% respectively). Traffic is minimal between midnight and 9 AM. This data helps optimize staffing during peak hours.
Understanding consumer segments allows for targeted marketing. Gender and generation insights inform tailored campaigns and product development.
Magic Wok's customer base shows a high affinity towards women (93) and men (107). Gen X is slightly under-indexed (94), while Gen Y is around average (101). Gen Z shows a significantly high affinity (230), indicating a strong representation within Magic Wok's customer base.