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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Léon performance in the France and how they change over time
See what factors influence Léon performance in the France and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Léon' competitors in the France
An analysis of Léon' competitors in the France
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Léon is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Léon's market performance is at the 70th percentile, indicating an average/above average market standing. This means Léon performs better than 69% of its competitors. Performance peers in the same percentile range include Chamas Tacos, Vapiano, Marie Blachère Boulangerie Sandwicherie Tarterie, Le Paradis du Fruit, Restaurant La Boucherie, and 3 brasseurs.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Léon's overall customer satisfaction is 80%, a 5.5 percentage point increase year-over-year. Both Metropolitan France and Réunion show 80% satisfaction, with Metropolitan France experiencing a larger growth of 5.6 percentage points. This indicates a positive trend in customer perception across regions.
Average check reveals customer spending habits, crucial for pricing strategies and revenue forecasting.
Léon's overall average check is 35.6 EUR, a 4.7% increase year-over-year. Réunion has an average check of 36.1 EUR, while Metropolitan France has 35.6 EUR. This suggests a slight difference in spending habits between the two regions.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
Léon has 73 outlets in Metropolitan France and 1 in Réunion. The vast majority of outlets are located in Metropolitan France, indicating a strong presence in that region.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Léon's top competitors based on customer cross-visitation are McDonald's (9.29%), Buffalo Grill (5.37%), Burger King (4.35%), Au Bureau (3.23%), and KFC (2.60%). This shows that customers who visit Léon also frequently visit these fast-food and casual dining chains.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations and customer service.
Léon experiences peak traffic workload between 12:00 and 14:00 (62.61% at 13:00) and again between 19:00 and 21:00 (57.10% at 20:00). Traffic is minimal during early morning hours. This data helps optimize staffing during peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring campaigns to specific demographics.
Léon's customer base shows a higher affinity among women (107 index) compared to men (93 index). Gen X (109 index) shows higher affinity compared to Gen Y (89 index) and Gen Z (91 index). This suggests targeted marketing towards women and Gen X could be effective.