Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence McDonald's performance in the France and how they change over time
See what factors influence McDonald's performance in the France and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
McDonald's is in the top 1% of brands
Sample of brands in the same percentile
An analysis of McDonald's' competitors in the France
An analysis of McDonald's' competitors in the France
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
McDonald's in France holds the 100th percentile, a leading position. This indicates a very strong market presence compared to peers like O'Tacos (79th), Au Bureau (81st), Quick (85th), Buffalo Grill and KFC (90th), and Burger King (95th).
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning.
McDonald's in France sees Burger King (10.39%) as its top competitor in terms of cross-visitation, followed by KFC (5.75%), Buffalo Grill (3.44%), Quick (2.43%), and Marie Blachère Boulangerie Sandwicherie Tarterie (1.97%).
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
McDonald's in France experiences peak traffic between 12:00 PM and 1:00 PM, with the highest workload at 63.54%. Traffic starts increasing significantly from 10:00 AM, peaking in the early afternoon, and remains high until 8:00 PM.
Understanding consumer segments informs targeted marketing, tailoring products and messaging to specific demographics.
McDonald's in France shows high affinity with women (97) and men (103). Gen Z (118) and Gen Y (103) are overrepresented, indicating high affinity, while Gen X (93) is underrepresented.