Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence La Zarza performance in the Mexico and how they change over time
See what factors influence La Zarza performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
An analysis of La Zarza' competitors in the Mexico
An analysis of La Zarza' competitors in the Mexico
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
La Zarza is in the lower 36% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance percentile reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
La Zarza's Market Performance is at the 36th percentile, indicating a below average market standing. This suggests that La Zarza captures less foot traffic compared to most competitors in Mexico's Cafe & Restaurants industry. Performance peers in the same percentile include BIO-Natural, San Martín Cantina Tradicional, Los Milagros, Vishuddha café y crepas en Carranza San Luis Potosí (Centro), Cocina de los Ángeles, and Croissants Alfredo.
Customer Satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term business success.
La Zarza's overall CSAT is 70%, a decrease of 3.6 percentage points year-over-year, indicating a decline in customer satisfaction. The CSAT in Puebla is notably lower at 40%, with a significant decrease of 19.1 percentage points. This suggests potential issues in Puebla that require investigation and improvement.
Number of Outlets indicates brand reach and market presence, influencing accessibility and overall revenue potential.
La Zarza has 70 outlets in Puebla, representing the largest concentration. Veracruz has 17 outlets, followed by Tlaxcala with 12, Morelos with 10, and Hidalgo with 6. Other states have significantly fewer outlets, indicating a strong regional focus in Puebla.
Identifying top competitors through cross-visitation patterns allows for strategic benchmarking and competitive advantage.
La Zarza's top competitors based on customer cross-visitation are Toks, The Italian Coffee Company, and Domino's Pizza, each with a cross-visitation rate of 8.62%. TORTAS MOY and Little Caesars have a cross-visitation rate of 5.17%. This indicates that customers who visit La Zarza also frequently visit these brands.
Analyzing traffic workload by hour helps optimize staffing and resource allocation to meet customer demand effectively.
La Zarza experiences peak traffic workload between 9 AM and 6 PM, with the highest workload occurring between 2 PM and 6 PM. Traffic is minimal before 7 AM and after 9 PM, suggesting operational adjustments may be needed to align with customer traffic patterns.