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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence La Salsa performance in the United States and how they change over time
See what factors influence La Salsa performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of La Salsa' competitors in the United States
An analysis of La Salsa' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
La Salsa is in the lower 26% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference.
La Salsa's market performance is in the lower 26%, indicating a below average market standing. This suggests that La Salsa captures less foot traffic compared to its competitors. Performance peers in a similar range include Saigon Vietnamese Sandwich Deli, Dumpling World, Pizza Crossing, Birrieria Tijuana, Kona Poké, and Stone Werks Big Rock Grille.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term growth.
La Salsa's overall CSAT is 79%, a decrease of 3.2 percentage points year-over-year. Wisconsin shows the highest CSAT at 95%, while California has the lowest at 59%. The CSAT trend from June to August 2025 shows fluctuation, peaking in July. This indicates a need to investigate the reasons behind the decline in overall satisfaction and the regional disparities.
Average check reflects spending per customer, crucial for revenue optimization and understanding customer purchasing behavior.
La Salsa's overall average check is $23.20, a 10.7% increase year-over-year. Nevada has the highest average check at $30.40, while Wisconsin's is $21.30. The average check trend from June to August 2025 shows a slight decrease. This suggests customers are spending more per visit compared to last year, but recent months show a slight decline.
Number of outlets indicates brand reach and market presence, influencing accessibility and brand awareness.
La Salsa has a total of 17 outlets in the United States. California has the highest number of outlets with 7, followed by Georgia with 3, and Nevada with 2. Michigan, Oklahoma, Washington, Minnesota and Wisconsin each have 1 outlet. This distribution highlights California as a key market for La Salsa.
Identifying top competitors helps refine strategies, understand market dynamics, and improve competitive positioning.
La Salsa's top competitors based on customer cross-visitation are Wendy's (8.70%), McDonald's (7.25%), Starbucks (5.80%), Cracker Barrel Old Country Store (4.35%), and Jack's (4.35%). This indicates that customers who visit La Salsa also frequently visit these fast-food and casual dining chains.
Traffic workload analysis optimizes staffing, resource allocation, and service delivery during peak hours.
La Salsa experiences peak traffic workload between 11 AM and 7 PM, with the highest workload around 12 PM (62.54%). Traffic is minimal between midnight and 6 AM. This data suggests that La Salsa should focus its resources and staffing during the late morning and afternoon hours to accommodate the highest customer volume.
Understanding consumer segments enables targeted marketing, personalized experiences, and improved customer engagement.
La Salsa's customer base shows a high affinity towards women (67%), while men are under-indexed (132%). Among generations, Gen X is slightly over-indexed (101%), Gen Y is under-indexed (77%), and Gen Z is over-indexed (124%). This suggests that La Salsa appeals more to women and Gen Z, while there is an opportunity to increase engagement with men and Gen Y.