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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence La Leña performance in the Peru and how they change over time
See what factors influence La Leña performance in the Peru and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
La Leña is ahead of most brands
Sample of brands in the same percentile
An analysis of La Leña' competitors in the Peru
An analysis of La Leña' competitors in the Peru
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
La Leña's market performance is at the 57th percentile, indicating an average/above average market standing. This means La Leña is performing better than many competitors in Peru's Cafe & Restaurants industry. Performance peers in the same percentile range include Chulls Peruvian Restaurant, Restaurante Huancahuasi, Puku Puku, Pastelería San Antonio, Annyeong Juliaca, and Little Caesars.
Customer satisfaction reflects loyalty and impacts revenue. Tracking CSAT helps identify areas for service improvement and customer retention.
La Leña's overall customer satisfaction is 56%, a decrease of 14.5 percentage points year-over-year. In Lima, CSAT is 60%, while in Junín, it's 29%. The CSAT trend shows fluctuations between 55.93% and 56.82% during the reporting period, indicating a need to address declining satisfaction levels, especially in Junín.
Average check indicates spending per customer. Monitoring this KPI helps optimize pricing strategies and identify revenue growth opportunities.
The overall average check data is not available. In Lima, the average check is 55.5 PEN. The average check fluctuated between 44.12 PEN and 72.21 PEN during the reporting period. Further investigation is needed to understand the reasons for these fluctuations and the missing overall data.
Outlet count indicates market reach. Tracking this metric reveals expansion progress and potential for increased brand visibility.
La Leña has 16 outlets in Lima and 2 in Junín. This distribution highlights a strong presence in Lima, with a smaller footprint in Junín. The data suggests a need to evaluate expansion strategies to increase market coverage.
Competitor analysis identifies key rivals. Understanding cross-visitation patterns informs strategies to attract and retain customers.
La Leña's top competitors based on customer cross-visitation are KFC (5.79%), Pardos Chicken (5.79%), Roky's (4.96%), Pizza Hut (4.13%), and Starbucks (4.13%). This indicates that customers who visit La Leña also frequent these fast-food and restaurant chains, suggesting a need to differentiate and enhance customer loyalty.
Traffic workload reveals peak hours. Understanding traffic patterns helps optimize staffing and resource allocation for better service.
La Leña experiences peak traffic workload between 12:00 PM and 9:00 PM, with the highest workload at 2:00 PM (55.63%) and 8:00 PM (53.89%). Traffic is minimal between midnight and 11:00 AM. This data suggests optimizing staffing and resources to handle peak hours effectively.
Consumer segments inform targeted marketing. Understanding demographics helps tailor campaigns for maximum impact and engagement.
La Leña's customer base shows a high affinity towards women (120 index), and Gen X (176 index) and Gen Z (177 index). This indicates that these segments are overrepresented among La Leña's customers. Marketing efforts should consider the preferences and behaviors of these key demographics.