Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Krispy Kreme performance in the Malaysia and how they change over time
See what factors influence Krispy Kreme performance in the Malaysia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Krispy Kreme' competitors in the Malaysia
An analysis of Krispy Kreme' competitors in the Malaysia
In Cafés & Restaurants
·Jul – Sep 25
Krispy Kreme is in the lower 15% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Krispy Kreme's market performance in Malaysia is in the lower 15%, indicating a critically low market standing. This suggests weaker customer preference compared to competitors like Restoran Ayam Gepuk Express Tunjong, Passion Heart, Kedai kopi jalan ampas Cyberjaya, Seri Gong Balai (Roti Tempayan & Roti Naan), Bakso Rehan Nusantara, and THE BEAN EXPRESS, which share a similar percentile.
Outlet count indicates brand reach and market presence, influencing accessibility and revenue potential.
Krispy Kreme has 7 outlets in Selangor, 3 in Penang, and 1 each in Putrajaya and Pahang. Selangor has the highest concentration of outlets, indicating a stronger presence in that state.
Competitor analysis identifies key rivals, informing strategies to gain market share and customer loyalty.
Krispy Kreme's top competitors in Malaysia, based on customer cross-visitation, are Secret Recipe, Burger King, McDonald's, ZUS Coffee, and The Coffee Bean & Tea Leaf. Secret Recipe, Burger King and McDonald's share the same cross visitation rate of 18.75%.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Krispy Kreme's peak traffic workload in Malaysia occurs between 10 AM and 7 PM, with the highest workload around 11 AM and 12 PM. Traffic is minimal during early morning hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies.
Krispy Kreme's customer base in Malaysia shows a higher affinity towards women (111 Index) compared to men (90 Index). Gen Y (184 Index) shows a significantly higher affinity compared to the average consumer.