Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Krispy Kreme performance in the Malaysia and how they change over time
See what factors influence Krispy Kreme performance in the Malaysia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Krispy Kreme' competitors in the Malaysia
An analysis of Krispy Kreme' competitors in the Malaysia
In Cafés & Restaurants
·Aug – Oct 25
Krispy Kreme is in the lower 18% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Krispy Kreme's market performance in Malaysia is in the lower 18%, indicating a critically low market standing. This suggests that Krispy Kreme captures a smaller share of customer visits compared to its peers. Performance peers in the same percentile range include Kura Japanese Restaurant, Shi Li Xiang, Aurum Kopitiam 金城咖啡店, Straight River Beach, Andalus Kitchen, and Noir Patisserie.
Understanding competitors reveals market dynamics, informing strategies to gain a competitive edge and attract more customers.
Krispy Kreme's top competitors in Malaysia, based on customer cross-visitation, are 4Fingers Crispy Chicken (16.67%), KFC (16.67%), The Coffee Bean & Tea Leaf (11.11%), Richiamo Coffee (11.11%), and ZUS Coffee (11.11%). This indicates shared customer interest and potential areas for competitive differentiation.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer service.
Krispy Kreme in Malaysia experiences peak traffic workload between 10:00 AM and 9:00 PM, with the highest workload around 6:00 PM. Minimal traffic occurs between midnight and 7:00 AM. This data informs staffing and operational adjustments to meet demand.
Analyzing consumer segments informs targeted marketing, tailoring strategies to resonate with specific demographics for improved engagement.
Krispy Kreme's customer base in Malaysia shows a high affinity towards women (92%) and Gen Y (157%). Men are over-indexed (107%) and Gen X (112%). This suggests that marketing efforts could be tailored to appeal to these demographics.