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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Krispy Kreme performance in the Canada and how they change over time
See what factors influence Krispy Kreme performance in the Canada and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Krispy Kreme is right in the middle
Sample of brands in the same percentile
An analysis of Krispy Kreme' competitors in the Canada
An analysis of Krispy Kreme' competitors in the Canada
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Krispy Kreme in Canada holds a market performance percentile of 54, indicating an average market position. This suggests moderate competitive strength. Performance peers in the same percentile range include White Spot, Mr.Sub, Pizza 73, Pizza Nova, Dave's Hot Chicken, and Pho Hong Phong.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Krispy Kreme in Canada boasts an overall customer satisfaction of 82%, a 2.7 percentage point increase year-over-year. Quebec and British Columbia show the highest satisfaction (82%), while Ontario is at 80% and Manitoba at 78%. This indicates strong customer approval, with room for improvement in Ontario and Manitoba.
Average check reveals customer spending habits, crucial for pricing strategies and revenue optimization.
The average check for Krispy Kreme in Canada is CAD 15.4, a 3% increase year-over-year. Ontario has the highest average check at CAD 17, while Manitoba has the lowest at CAD 11.9. This suggests varying spending habits across provinces, potentially influenced by local pricing or product mix.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
Krispy Kreme has 11 outlets in Ontario, 5 in Quebec, and 1 each in Manitoba, British Columbia, and Alberta. This distribution highlights Ontario as the primary market, with significant growth potential in other provinces to expand brand presence.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Krispy Kreme's top competitors in Canada, based on cross-visitation, are Tim Hortons (21.11%), McDonald's (19.19%), A&W Canada (7.00%), Starbucks (5.53%), and Wendy's (5.08%). This indicates a strong overlap in customer base with major fast-food chains and coffee shops.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Krispy Kreme experiences peak traffic between 11 AM and 7 PM, with the highest workload around 6 PM (68.66%). Traffic is minimal during early morning hours. This data suggests the need for increased staffing and resource allocation during peak hours to manage customer flow effectively.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance.
Krispy Kreme's customer base in Canada shows a higher affinity among women (85%) and men (112%). Gen X (144%) shows high affinity, while Gen Y (88%) and Gen Z (73%) are under-indexed. This suggests targeted marketing towards Gen X and strategies to engage younger generations.