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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence KFC performance in the Netherlands and how they change over time
See what factors influence KFC performance in the Netherlands and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of KFC' competitors in the Netherlands
An analysis of KFC' competitors in the Netherlands
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
KFC is in the top 3% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
KFC's market performance is at the 97th percentile, indicating a leading position in the Netherlands' Cafe & Restaurants industry. This high percentile suggests strong customer preference and competitive advantage. Performance peers include The Seafood Bar, t Zusje, De Beren, Toko Bersama, Burger King and McDonald's.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
McDonald's is the top competitor for KFC, with a cross-visitation rate of 22.66%. Other competitors include Burger King (6.40%), Starbucks (2.13%), Domino's Pizza (1.95%), and New York Pizza (1.54%). This indicates that a significant portion of KFC customers also visit McDonald's.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
KFC experiences peak traffic workload between 17:00 and 19:00, with the highest workload at 19:00 (73.61%). Traffic is minimal between 0:00 and 9:00. This data suggests the need for increased staffing and resources during evening hours.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics.
KFC's customer base in the Netherlands shows a high affinity towards women (74%), Gen Y (114%), and Gen Z (134%). Men are under-indexed (118%), as are Gen X (88%). This suggests that marketing efforts could be tailored to appeal more to Gen X and male consumers.