Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Subway performance in the Netherlands and how they change over time
See what factors influence Subway performance in the Netherlands and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Subway is ahead of most brands
Sample of brands in the same percentile
An analysis of Subway' competitors in the Netherlands
An analysis of Subway' competitors in the Netherlands
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Subway's market performance in the Netherlands is at the 66th percentile, indicating an average/above average market standing. This means Subway performs better than 66% of brands in the Cafe & Restaurants industry. Performance peers in the same percentile range include Teds, La Cubanita, Fabel Friet, Kwalitaria, Pancakes Amsterdam, and Bagels & Beans.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Tracking CSAT helps identify areas for service improvement.
Subway's overall customer satisfaction in the Netherlands is 60%, a decrease of 3 percentage points year-over-year. The regional CSAT in the Netherlands is 59%, with a decrease of 3.6 percentage points. This indicates a need to address factors impacting customer satisfaction to prevent further decline.
Average check reveals spending per customer, crucial for revenue insights. Monitoring trends helps optimize pricing and promotions for increased profitability.
The overall average check for Subway in the Netherlands is 14.1 EUR, a 4% increase year-over-year. The regional average check in the Netherlands is also 14.1 EUR, showing a stable spending pattern. This suggests successful strategies in upselling or increased menu prices.
Outlet count indicates brand reach and market presence. Growth reflects expansion strategy, while distribution impacts accessibility and brand visibility.
Subway has 169 outlets in the Netherlands. Additionally, there are 7 outlets in Aruba, 7 in Curacao, and 4 in Sint Maarten. The Netherlands accounts for the vast majority of Subway's outlets in this region, indicating its primary market.
Competitor analysis identifies key rivals and customer preferences. Cross-visitation reveals shared customer base, informing competitive strategies and marketing efforts.
The top competitors for Subway in the Netherlands, based on cross-visitation, are McDonald's (23.88%), KFC (9.59%), Burger King (7.68%), Domino's Pizza (3.62%), and New York Pizza (2.77%). This indicates that a significant portion of Subway customers also visit these fast-food chains.
Traffic workload by hour reveals peak times and customer flow. Understanding these patterns helps optimize staffing and resource allocation for better service.
Subway's traffic workload in the Netherlands peaks between 9 AM and 6 PM, with the highest traffic around 1 PM (62.35%). Traffic is minimal between midnight and 6 AM. This data can inform staffing schedules and promotional timing.
Understanding consumer segments allows for targeted marketing. Gender and generation insights help tailor messaging and product offerings to specific demographics.
Subway's consumer base in the Netherlands shows a high affinity towards women (85) and over-representation of Gen Y (124) and Gen Z (128). Gen X is under-indexed (75). This suggests marketing should focus on these demographics.