Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence KFC performance in the Ireland and how they change over time
See what factors influence KFC performance in the Ireland and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of KFC' competitors in the Ireland
An analysis of KFC' competitors in the Ireland
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
KFC is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance indicates brand's share of foot traffic, revealing competitive strength and customer preference in the Cafe & Restaurants industry.
KFC is a leading brand in Ireland's Cafe & Restaurants sector, placing in the top 1% during the period from 2025-06-01 to 2025-08-31. This high percentile indicates a very strong market presence relative to its peers.
Customer satisfaction (CSAT) reflects how happy customers are with KFC, impacting loyalty and brand reputation in the competitive Cafe & Restaurants market.
KFC's overall customer satisfaction in Ireland is 67%, showing a 9.5 percentage point increase year-over-year. Ulster shows the highest satisfaction (82%), while Munster shows a decrease. Between May and July of 2025 customer satisfaction increased from 58.57% to 74.08%.
Average check reveals how much customers spend per transaction, crucial for revenue and profitability insights for KFC in the Cafe & Restaurants industry.
The average check for KFC in Ireland is 22.2 EUR, a 3.6% increase year-over-year. Connacht has the highest average check at 31.1 EUR. Between May and July of 2025 the average check decreased from 23.66 EUR to 21.38 EUR.
Outlet count indicates KFC's market reach and accessibility across Ireland, reflecting expansion and brand penetration in the Cafe & Restaurants sector.
KFC has the most outlets in Leinster (22), followed by Munster (7). Ulster and Connacht have fewer outlets with 3 and 2, respectively. Most of KFC's stores are located in Leinster.
Competitor analysis identifies key rivals for KFC in Ireland, revealing shared customer base and competitive dynamics in the Cafe & Restaurants market.
McDonald's is KFC's top competitor in Ireland, with 25.07% of KFC customers also visiting McDonald's. Supermac's & Papa John's (13.58%) and Burger King (7.57%) are also significant competitors.
Traffic workload by hour shows peak times, crucial for staffing and resource allocation to maximize efficiency and customer satisfaction at KFC.
KFC experiences peak traffic between 11:00 and 20:00, with the highest workload at 14:00 (67.55%). Traffic is minimal between midnight and 10:00, suggesting possible adjustment in operational resources.
Understanding consumer segments helps KFC target marketing efforts, tailoring products and promotions to different demographics for improved engagement.
Women have a 75 affinity index. Men are over-represented at 117. Gen X has an affinity index of 86, Gen Y 112 and Gen Z 64. Men and Gen Y show relatively high engagement with the brand.