Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Katsubi performance in the New Zealand and how they change over time
See what factors influence Katsubi performance in the New Zealand and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Katsubi is in the lower 38% of brands
Sample of brands in the same percentile
An analysis of Katsubi' competitors in the New Zealand
An analysis of Katsubi' competitors in the New Zealand
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference.
Katsubi's market performance is in the lower 38% in the Cafe & Restaurants industry in New Zealand. This indicates a below average market standing. Performance peers in the same percentile range include Honey Cafe, Shree Restaurant, Salt Mango Tree NZ - South Indian Restaurant, Kabul House Restaurant, Jamaica Blue, and Amigos.
Customer satisfaction (CSAT) reflects customer happiness. Tracking CSAT helps identify areas for improvement and strengthens brand loyalty.
Katsubi's overall customer satisfaction is 67%, a decrease of 0.6 percentage points year-over-year. Bay of Plenty shows high satisfaction (94%), while Auckland has lower satisfaction (62%) with a decrease of 2.8 percentage points. Canterbury shows 64% satisfaction with an increase of 6.7 percentage points.
Average check reveals spending habits. Monitoring this KPI helps optimize pricing strategies and understand customer purchase behavior.
Katsubi's overall average check is 20.1 NZD, a decrease of 24.1% year-over-year. Auckland has an average check of 20.2 NZD, while Canterbury's average check is 18.6 NZD. This indicates a decrease in customer spending compared to the previous year.
Outlet count indicates brand reach. Tracking this metric helps assess market penetration and expansion effectiveness across regions.
Katsubi has 15 outlets in Auckland, 3 in Canterbury, and 2 each in Bay of Plenty and Waikato. Auckland represents the largest concentration of Katsubi outlets, indicating a strong presence in that region.
Competitor analysis identifies key rivals. Understanding cross-visitation patterns informs competitive strategies and reveals shared customer base.
Katsubi's top competitors based on customer cross-visitation are McDonald's (11.11%), KFC (6.67%), Subway (4.44%), Burger King (4.44%), and Domino's Pizza (4.44%). This suggests a significant overlap in customer preferences with major fast-food chains.
Traffic workload reveals peak hours. Analyzing this data helps optimize staffing and resource allocation for efficient operations.
Katsubi experiences peak traffic between 12:00 PM and 6:00 PM, with the highest workload around 12:00 PM (54.56%) and 1:00 PM (54.40%). Traffic is minimal during early morning hours, indicating a need for staffing adjustments based on hourly demand.
Consumer segments inform targeted marketing. Understanding gender and generational affinity helps tailor campaigns and improve brand resonance.
Women show a high affinity (87) for Katsubi, while men are overrepresented (112). Gen Z is overrepresented (404), indicating a strong affinity, while Gen X also shows high affinity (227). This suggests targeted marketing towards these demographics could be effective.