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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Jim's performance in the United States and how they change over time
See what factors influence Jim's performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Jim's' competitors in the United States
An analysis of Jim's' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Jim's is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Jim's holds a leading market performance position at the 99th percentile. This signifies that Jim's captures a substantial portion of customer visits compared to other Cafe & Restaurants brands in the United States. Performance peers in the same range are Urban Egg a daytime eatery, Larry's Giant Subs, Jimmy Changas, Sally's Apizza, Hartz Chicken Buffet, and Skillets.
CSAT reflects customer happiness, directly impacting loyalty and revenue. Tracking it pinpoints areas for service improvement, driving growth.
Jim's boasts an 84% customer satisfaction rate, a notable 6.2 percentage point increase year-over-year, indicating improved customer experiences. The state of Texas mirrors this overall satisfaction level. This suggests customers are increasingly pleased with their experience at Jim's.
Average check is a crucial revenue indicator. Analyzing it helps optimize pricing strategies and identify upselling opportunities for higher sales.
The average check at Jim's is $18.00 USD, reflecting a 4.2% year-over-year increase, suggesting customers are spending slightly more per visit. The average check in Texas is the same as the overall average. This indicates positive revenue trends.
Outlet count signifies brand reach and growth. Tracking it shows expansion success and market penetration, attracting more customers.
Jim's operates 14 outlets in the United States, all located within Texas. This reflects Jim's current geographic concentration. Further analysis may be needed to assess market expansion opportunities beyond Texas.
Competitor analysis reveals market dynamics. It informs strategies to gain a competitive edge, attract customers, and improve performance.
Jim's main competitors include McDonald's (17.81% cross-visitation), Whataburger (15.30%), Bill Miller BBQ (10.05%), Chick-fil-A (9.13%), and Taco Bell (5.71%). This indicates Jim's customers also frequent these brands, showcasing shared customer preferences and potential areas for Jim's to differentiate itself.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient operations and customer satisfaction.
Jim's experiences peak traffic between 8 AM and 12 PM, with the highest workload around 11 AM (70.01%). Traffic is minimal during the early morning hours (0-5 AM) and significantly lower in the evening. This information allows Jim's to allocate staff and resources effectively throughout the day.
Understanding consumer segments allows targeted marketing. Tailoring strategies to demographics enhances engagement and brand loyalty effectively.
Jim's customer base shows high affinity for Women (87, delta -12.53) and Men (112, delta 11.56). Generationally, there's high affinity for Gen X (104, delta 4.40), and lower affinity for Gen Y (90, delta -10.04) and Gen Z (74, delta -26.12).