Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence IKEA performance in the United States and how they change over time
See what factors influence IKEA performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
IKEA is in the lower 38% of brands
Sample of brands in the same percentile
An analysis of IKEA' competitors in the United States
An analysis of IKEA' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
IKEA's market performance is in the lower 38%, indicating a below average market standing. This means IKEA captures less foot traffic compared to competitors. Performance peers in the same percentile include Miami Grill, Zankou Chicken, Pinthouse Pizza, Champion Pizza, Southern Style Chicken & Waffle, and The Nest Rooftoop lounge.
Identifying top competitors based on cross-visitation reveals direct rivals and shared customer base, informing competitive strategies and marketing efforts.
McDonald's (15.15%) and Starbucks (8.08%) are the top competitors based on cross-visitation. This indicates a significant overlap in customer base between IKEA and these fast-food and coffee chains. Other competitors include Taco Bell (6.73%), Chick-fil-A (6.40%), and In-N-Out Burger (5.39%).
Analyzing traffic workload by hour helps optimize staffing and resource allocation, ensuring efficient service during peak times and minimizing costs during slow periods.
IKEA experiences peak traffic workload between 12 PM and 3 PM, with the highest workload at 14:00 (56.06%). Traffic is minimal during early morning hours (0-8 AM) and late evening hours (9 PM onwards). This data suggests optimal staffing should be focused during the afternoon.
Analyzing consumer segments by gender and generation informs targeted marketing, allowing for tailored messaging and product offerings that resonate with specific demographics.
Women show high affinity (77%) towards IKEA, while men are over-indexed (122%). Gen X is over-indexed (120%), Gen Y is slightly over-indexed (102%), and Gen Z is under-indexed (49%). This suggests targeted marketing towards Gen Z and understanding male preferences could be beneficial.