Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Hot Head Burritos performance in the United States and how they change over time
See what factors influence Hot Head Burritos performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Hot Head Burritos' competitors in the United States
An analysis of Hot Head Burritos' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
Hot Head Burritos is right in the middle
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Hot Head Burritos' market performance is at the 48th percentile, indicating a below average/lagging position. This means the brand captures less foot traffic than most competitors. Performance peers in the same percentile range include Baires Grill and El patio de Robertico.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT scores often correlate with repeat business.
Hot Head Burritos has an overall CSAT of 79%, a 10.9 percentage point increase year-over-year. Pennsylvania shows the highest CSAT at 90%, while Kentucky has the lowest at 62% with a decrease of 3.1 percentage points. This indicates generally positive customer sentiment, with regional variations.
Average check reveals spending habits, influencing revenue strategies. Monitoring this KPI helps optimize pricing and promotions for increased profitability.
The overall average check for Hot Head Burritos is $15.30, a 5.9% decrease year-over-year. Kentucky has the highest average check at $16.80, while Indiana has the lowest at $14.30. The decrease suggests customers are spending less per visit.
Outlet count indicates brand reach and growth. Tracking this KPI informs expansion strategies and market penetration efforts for increased brand visibility.
Hot Head Burritos has 86 outlets in the United States. Ohio has the most outlets with 63, while several states including Texas, Connecticut and Massachusetts have only 1. This shows a strong concentration in Ohio with limited presence elsewhere.
Competitor analysis identifies key rivals, informing strategies to gain market share. Understanding cross-visitation helps refine marketing and customer acquisition efforts.
The top competitors for Hot Head Burritos based on cross-visitation are McDonald's (15.83%), Taco Bell (11.06%), and Wendy's (9.80%). This indicates that customers who visit Hot Head Burritos also frequently visit these fast-food chains.
Traffic workload reveals peak hours, optimizing staffing and resource allocation. Analyzing hourly patterns enhances operational efficiency and customer experience.
Hot Head Burritos experiences peak traffic between 12 PM and 6 PM, with the highest workload around 12 PM (70.86%). Traffic is minimal before 10 AM and after 9 PM. This data suggests optimal staffing during lunch and dinner hours.
Consumer segments inform targeted marketing. Gender and generation insights refine messaging and channel selection for effective customer engagement and acquisition.
Hot Head Burritos' customer base shows a high affinity towards women (89 index) and Gen X (141 index). Gen Y (81 index) and Gen Z (97 index) are under-indexed. This suggests marketing should focus on Gen X women.