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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence HuHot Mongolian Grill performance in the United States and how they change over time
See what factors influence HuHot Mongolian Grill performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of HuHot Mongolian Grill' competitors in the United States
An analysis of HuHot Mongolian Grill' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
HuHot Mongolian Grill is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
HuHot Mongolian Grill's market performance is at the 99th percentile, indicating a leading position. This signifies strong market share and customer preference compared to competitors like La Granja, Los Tres Amigos, and Leo's Coney Island who are in the same percentile.
Customer satisfaction reflects brand perception and loyalty. High CSAT scores often correlate with repeat business and positive word-of-mouth referrals.
Overall customer satisfaction for HuHot Mongolian Grill is 72%, slightly down by 0.5 percentage points year-over-year. Washington shows the highest CSAT at 97% with significant growth, while Utah demonstrates a slight decrease in satisfaction. This highlights regional variations in customer experience.
Average check reveals customer spending habits and pricing effectiveness, directly impacting revenue and profitability assessments.
The average check for HuHot Mongolian Grill is $21.80, a slight increase of 0.2% year-over-year. Oklahoma has the highest average check at $24.50. This suggests consistent customer spending and a stable pricing strategy overall.
Outlet count indicates brand reach and expansion strategy, reflecting growth potential and market penetration across regions.
HuHot Mongolian Grill has the most outlets in Iowa (10), followed by Wisconsin (7) and Nebraska (5). This distribution indicates a concentration of locations in the Midwest, reflecting the current geographic footprint.
Competitor analysis identifies key rivals and customer preferences, guiding strategic decisions on positioning and market differentiation.
McDonald's is the most frequently cross-visited brand by HuHot Mongolian Grill customers (14.32%), followed by Culver's (6.70%) and Texas Roadhouse (5.92%). This shows customer overlap with fast-food and casual dining options.
Traffic workload identifies peak hours, enabling optimal staffing and resource allocation to enhance customer service and operational efficiency.
HuHot Mongolian Grill experiences peak traffic workload between 11:00 AM and 8:00 PM, with the highest activity around 6:00 PM (68.68%). This indicates the need for increased staffing during these hours to manage customer flow.
Understanding consumer segments enables targeted marketing and personalized experiences, improving engagement and brand affinity with specific demographics.
HuHot Mongolian Grill shows a higher affinity with men (index 113) compared to women (index 86), indicating men are more strongly represented among its customers. Gen X (index 112) also shows a higher affinity compared to Gen Y (index 85) and Gen Z (index 90).