Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Honey Dew Donuts performance in the United States and how they change over time
See what factors influence Honey Dew Donuts performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Honey Dew Donuts' competitors in the United States
An analysis of Honey Dew Donuts' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Honey Dew Donuts is in the lower 35% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Honey Dew Donuts' MARKET PERFORMANCE is in the lower 35% of brands, indicating a below average market position. This means the brand captures less foot traffic compared to competitors. Performance peers in the same percentile include BunSlut, TouchDown Wings, Broussard's Cajun Cuisine, The Waffle Bus, NYPD Pizza, and Hudson's Seafood House On The Docks.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, retention, and brand reputation. Higher CSAT often correlates with increased revenue.
Honey Dew Donuts' overall customer satisfaction is 66%, a decrease of 6.8 percentage points year-over-year. Massachusetts shows a CSAT of 68% with a decrease of 7.6 percentage points, while Rhode Island has 63% with a decrease of 2.6 percentage points. The CSAT trend shows fluctuations between 63.83% and 67.71% during the observed period.
Average check reveals how much customers spend per visit, influencing revenue. Monitoring this KPI helps optimize pricing and promotions for higher profitability.
The average check for Honey Dew Donuts is $9.30, a 2.1% increase year-over-year. In Massachusetts, the average check is $9.60, while in Rhode Island, it's $8.60. The average check fluctuated between $8.33 and $10.24 during the observed period, indicating variability in customer spending.
Outlet count indicates brand reach and market presence. A larger network can increase accessibility, brand awareness, and potential revenue streams.
Honey Dew Donuts has 80 outlets in Massachusetts, 22 in Rhode Island, 4 in New Hampshire, and 1 in Pennsylvania. The majority of outlets are concentrated in Massachusetts, indicating a strong regional presence in that state.
Competitor analysis identifies key rivals and their customer overlap. This insight informs strategies to differentiate, attract customers, and gain market share.
Dunkin' is the top competitor for Honey Dew Donuts, with a cross-visitation rate of 26.13%. McDonald's follows at 15.58%, then Wendy's at 7.04%, Burger King at 6.53%, and Taco Bell at 6.03%. This indicates a significant overlap in customers between Honey Dew Donuts and Dunkin'.
Traffic workload shows peak hours, helping optimize staffing and resource allocation. Understanding customer flow improves service efficiency and customer experience.
Honey Dew Donuts experiences peak traffic between 6 AM and 10 AM, with the highest workload at 9 AM (70.29%). Traffic is minimal between midnight and 4 AM. This data suggests focusing resources and staffing during the morning rush.
Understanding consumer segments allows for targeted marketing. Gender and generational insights help tailor messaging and product offerings for better engagement.
Women show a high affinity (85%) towards Honey Dew Donuts, while men are over-represented (115%). Gen X is over-represented (138%), Gen Y is under-indexed (64%), and Gen Z is over-represented (124%). This suggests a strong appeal to Gen X and Gen Z, with an opportunity to engage Gen Y more effectively.