Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Hometown Pizza performance in the United States and how they change over time
See what factors influence Hometown Pizza performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Hometown Pizza is in the lower 33% of brands
Sample of brands in the same percentile
An analysis of Hometown Pizza' competitors in the United States
An analysis of Hometown Pizza' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Hometown Pizza's market performance is in the lower 33%, indicating a lagging position. This means the brand captures less foot traffic compared to competitors. Performance peers in the same percentile range include Nordstrom Ebar Artisan Coffee, 5 Esquinas, and The Pit Room.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT scores often correlate with repeat business.
Hometown Pizza's overall CSAT is 77%, a decrease of 2.6 percentage points year-over-year. Georgia shows 100% satisfaction, while Nevada has a lower score of 50% with a significant decrease. This suggests inconsistent customer experiences across different states.
Average check reveals how much customers spend per visit, influencing revenue. Monitoring this KPI helps optimize pricing and identify upselling opportunities.
Hometown Pizza's average check is $21.70, a 3% increase year-over-year. Kentucky's average check is $22.30. The average check has fluctuated between $20.08 and $23.42 during the observed period.
Outlet count indicates brand reach and growth. Tracking this KPI helps assess market penetration and expansion strategies across different regions.
Hometown Pizza has 27 outlets. Kentucky has the most outlets (15), followed by Ohio (3). Other states have fewer locations, indicating uneven distribution across the United States.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and marketing efforts.
Hometown Pizza's top competitors based on cross-visitation are McDonald's (18.47%), Chick-fil-A (12.74%), Taco Bell (9.55%), Cracker Barrel Old Country Store (8.92%), and Burger King (5.73%). This indicates a significant overlap in customer base with these major fast-food chains.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to optimize customer service and operational efficiency.
Hometown Pizza experiences peak traffic between 11:00 AM and 8:00 PM, with the highest workload at 6:00 PM (66.16%). Traffic is minimal during early morning hours, suggesting operational adjustments may be needed.
Understanding consumer segments by gender and generation enables targeted marketing and positioning strategies, enhancing engagement and brand relevance.
Hometown Pizza's customer base shows a high affinity towards women (86%), while men are overrepresented (113%). Gen X is slightly overrepresented (104%), Gen Y is underrepresented (94%), and Gen Z is significantly underrepresented (54%).