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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Hesburger performance in the Romania and how they change over time
See what factors influence Hesburger performance in the Romania and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Hesburger is in the lower 42% of brands
Sample of brands in the same percentile
An analysis of Hesburger' competitors in the Romania
An analysis of Hesburger' competitors in the Romania
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Hesburger's market performance in Romania places it in the lower 42% of brands. This below average position indicates a need to improve its competitive standing. Performance peers in the same percentile include Taste of Istanbul, Stadio Unirii, Cabana Paltinu, Allegria Restaurant, nuba, and La Petya.
Competitor analysis identifies key rivals and customer preferences. Understanding competitors helps refine strategies and gain market share.
Hesburger's top competitors in Romania, based on cross-visitation, are McDonald's (11.11%), Starbucks (9.26%), Burger King (7.41%), Mesopotamia (7.41%), and KFC (7.41%). This indicates customers who visit Hesburger also frequent these brands.
Traffic workload shows peak hours, helping optimize staffing and resources. Understanding customer flow ensures efficient service and minimizes wait times.
Hesburger in Romania experiences peak traffic workload between 10 AM and 8 PM, with the highest workload around 2 PM. Traffic is minimal between midnight and 6 AM, suggesting operational adjustments may be needed during off-peak hours.
Understanding consumer segments by Gender and Generation informs targeted marketing and positioning strategies, maximizing campaign effectiveness.
Hesburger's customer base in Romania shows a higher affinity towards women (70%) and men (126%). Among generations, Gen Z shows the highest affinity (116%), while Gen X (99%) and Gen Y (99%) are slightly under-indexed.