Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Hardee's performance in the Pakistan and how they change over time
See what factors influence Hardee's performance in the Pakistan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Hardee's' competitors in the Pakistan
An analysis of Hardee's' competitors in the Pakistan
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Hardee's is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Hardee's market performance in Pakistan is at the 60th percentile, indicating an average/above average market standing. This means Hardee's captures more customer traffic than 60% of brands in the Cafe & Restaurants industry. Performance peers in the same percentile range include Asian Wok, Gloria Jean's Coffees, Kruncheese, Butt Karahi F-10, Beef Smash, and Caffé Praha.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased sales and positive word-of-mouth.
Hardee's overall customer satisfaction in Pakistan is 65%, a decrease of 5.6 percentage points year-over-year. Islamabad Capital Territory shows the highest CSAT at 73%, while Khyber Pakhtunkhwa has the lowest at 33%. The CSAT trend from June to August 2025 shows fluctuations, peaking in July at 70.78%.
Average check reveals how much customers spend per visit, influencing revenue. Monitoring this KPI helps optimize pricing and promotions for higher profitability.
The average check for Hardee's in Pakistan is 2.2K PKR in Punjab. The average check has increased from 1875 PKR in June 2025 to 2671.43 PKR in August 2025. Overall average check data is not available.
Outlet count indicates brand reach and market presence. More outlets can lead to greater accessibility and brand awareness among consumers.
Hardee's has 21 outlets in Punjab, 3 in Sindh, 2 in Islamabad Capital Territory, and 1 in Khyber Pakhtunkhwa. Punjab accounts for the majority of Hardee's outlets in Pakistan.
Competitor analysis identifies key rivals and their market share. Understanding competitors helps refine strategies and maintain a competitive edge.
Hardee's top competitors in Pakistan, based on cross-visitation, are KFC (22.47%), McDonald's (13.93%), Cheezious (7.19%), Sweet Creme (5.17%), and Savour Foods (4.94%). This indicates that customers who visit Hardee's also frequently visit these brands.
Traffic workload by hour shows peak times, enabling efficient staffing and resource allocation to meet customer demand effectively.
Hardee's experiences peak traffic between 6 PM and 10 PM, with the highest workload at 65.89% at 10 PM. Traffic is minimal between 3 AM and 9 AM. This data helps optimize staffing and operations during peak hours.
Understanding consumer segments by gender and generation enables targeted marketing and product strategies, improving engagement and ROI.
Hardee's customer base in Pakistan consists of 62% women and 112% men (affinity index). Among generations, Gen X has an affinity index of 100, Gen Y has an affinity index of 82, and Gen Z has an affinity index of 102. This suggests that Gen Z is slightly over-represented, while Gen Y is under-represented.