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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Subway performance in the Pakistan and how they change over time
See what factors influence Subway performance in the Pakistan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Subway is ahead of most brands
Sample of brands in the same percentile
An analysis of Subway' competitors in the Pakistan
An analysis of Subway' competitors in the Pakistan
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Subway's market performance in Pakistan is at the 60th percentile, indicating an average/above average market standing. This means Subway is performing better than 60% of brands in the Cafe & Restaurants industry. Performance peers in the same percentile range include Haveli Restaurant, Second Cup Café, Boss cafe, Shahi Lal Qila Sahiwal, Kanteen, and El Momento.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
The top competitors for Subway in Pakistan, based on cross-visitation, are KFC (19.04%), McDonald's (13.81%), Cheezious (7.95%), Domino's Pizza (5.65%), and Sweet Creme (5.02%). This indicates that customers who visit Subway also frequently visit these brands.
Traffic workload shows peak hours, helping optimize staffing and resource allocation for better service.
Subway in Pakistan experiences the highest traffic workload between 6 PM and 9 PM (hod 18-21), peaking at 63.47% at 9 PM. The lowest traffic workload is between 3 AM and 7 AM (hod 3-7). This data helps optimize staffing during peak hours.
Understanding consumer segments helps tailor marketing and products to specific groups, boosting engagement.
Subway's consumer base in Pakistan is predominantly female (71% affinity index). Gen Y (118 affinity index) and Gen Z (130 affinity index) are over-represented, while Gen X (34 affinity index) is under-represented. This suggests a high affinity among younger generations.