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Managing Partner, Global Business Development
See what factors influence Guter Gerlach performance in the Germany and how they change over time
See what factors influence Guter Gerlach performance in the Germany and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Guter Gerlach' competitors in the Germany
An analysis of Guter Gerlach' competitors in the Germany
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Guter Gerlach is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Guter Gerlach is a leading brand with a market performance percentile of 99 in the Cafe & Restaurants industry in Germany. This indicates a strong market standing relative to competitors like Alpe Dornach, VOLLATHS, Café VND, kofookoo, Luffy Pancake Café and Bäckerei Weymann, all within the same leading percentile range.
Customer satisfaction is vital because it reflects customer loyalty and overall brand perception, influencing repeat business and positive reviews.
Guter Gerlach's overall customer satisfaction is at 69%, showing a decrease of 9.6 percentage points compared to the previous year. Hesse also shows 69% CSAT with a -9.6pp decrease. This indicates a need to address factors impacting customer sentiment.
Average check reveals customer spending habits, vital for menu optimization and revenue forecasting, directly impacting profitability and growth.
The average check for Guter Gerlach is 8.9 EUR, showing an increase of 1.5% compared to the previous year. In Hesse, the average check is also 8.9 EUR. This suggests positive trends in customer spending.
Outlet numbers indicate brand reach and market penetration, essential for expansion strategies and assessing competitive presence in regions.
Guter Gerlach has 37 outlets in Hesse and 1 in Thuringia. Hesse has the most brand presence. This shows where company has biggest presence.
Competitor analysis reveals market dynamics, enabling strategic positioning by identifying key players and customer visitation patterns.
McDonald's (10.24%), Burger King (9.45%), and papperts GmbH (7.87%) are top competitors, based on cross-visitation. This indicates shared customer interest. Understanding customer visit patterns informs strategy.
Analyzing traffic workload helps optimize staffing and resource allocation, ensuring efficient service during peak hours to maximize customer satisfaction.
Traffic peaks between 8 AM and 12 PM, with the highest workload at 10 AM (56.88%). This suggests a need for increased staffing and resource management during morning hours.
Understanding consumer segments enables targeted marketing, enhancing relevance and engagement by tailoring strategies to specific demographic groups.
Women show a 74 affinity index, men show 115, Gen X 166, Gen Y 29, and Gen Z 47. Men and Gen X are over-represented segments. Gen Y and Gen Z are under-represented segments.