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Managing Partner, Global Business Development
See what factors influence Schwälmer Brotladen performance in the Germany and how they change over time
See what factors influence Schwälmer Brotladen performance in the Germany and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Schwälmer Brotladen is in the top 1% of brands
Sample of brands in the same percentile
Search among the top brands by number of locations
An analysis of Schwälmer Brotladen' competitors in the Germany
An analysis of Schwälmer Brotladen' competitors in the Germany
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, showing its competitive strength and customer preference in the cafe & restaurant industry.
Schwälmer Brotladen's market performance is at the 99th percentile, indicating a leading position in Germany's Cafe & Restaurants sector. This signifies a strong competitive advantage and high customer preference. Peers in a similar range include ESPITAS GmbH & Co. KG, Takezo, Mustafa Demir's Gemüse Kebap, Kebapland, Namaste Erlangen | Indisches Restaurant Erlangen, and Augustiner Stammhaus.
Customer satisfaction (CSAT) reflects how happy customers are with Schwälmer Brotladen, impacting loyalty and brand reputation.
Schwälmer Brotladen's overall CSAT is 79%, with a 2.5 percentage point decrease year-over-year. This suggests customers are generally satisfied, but there is a slight decline in satisfaction compared to the previous year. In Hesse, the CSAT mirrors the overall value at 79%.
Average check (Avg Check) reflects how much customers spend on average, indicating pricing strategy effectiveness and customer spending habits.
The overall average check for Schwälmer Brotladen is 7.5 EUR, showing a 10.5% increase year-over-year. This indicates customers are spending more per visit. In Hesse, the average check is also 7.5 EUR, remaining consistent across the observed period.
Competitor analysis helps understand market dynamics. Identifying top competitors reveals opportunities to improve positioning.
The top competitors for Schwälmer Brotladen, based on customer cross-visitation, are McDonald's (12.18%), Burger King (6.41%), Guter Gerlach (2.56%), Subway (2.24%), and Plücker (1.92%). McDonald's is by far the most visited brand by Schwälmer Brotladen's customers.
Consumer segments inform targeted marketing. Understanding demographics optimizes brand's positioning in competitive landscape.
Schwälmer Brotladen's customer base shows high affinity among women (92) and men (105). Gen X (129) exhibits strong affinity, while Gen Y (59) and Gen Z (42) are under-indexed, suggesting targeted marketing for younger generations may be beneficial.