Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Groshi Express performance in the Mexico and how they change over time
See what factors influence Groshi Express performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
Groshi Express is right in the middle
Sample of brands in the same percentile
An analysis of Groshi Express' competitors in the Mexico
An analysis of Groshi Express' competitors in the Mexico
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Groshi Express holds a 50th percentile market performance in Mexico's Cafe & Restaurants industry, indicating an average market standing. Competitors in the same range include Giandora, Animal St. Regis, Asador Libanés, MALA HIERBA, 1000 Caguamas, and La Taqueria - Pinches Tacos Shop. This suggests moderate brand visibility and customer traffic compared to peers.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT scores often correlate with repeat business.
Groshi Express has an overall CSAT of 77% in Mexico, a decrease of 2.6 percentage points year-over-year. State of Mexico shows the highest CSAT (92%), while Yucatán has the lowest (58%). This indicates varying customer experiences across different locations, with a need to address satisfaction levels in underperforming states.
Average check reveals spending habits, influencing revenue strategies. Monitoring this KPI helps optimize pricing and promotions for increased profitability.
The overall average check for Groshi Express is 267.7 MXN, a 0.6% increase year-over-year. The State of Mexico has the highest average check (300.6 MXN), while Puebla has the lowest (201.7 MXN). This suggests regional differences in customer spending, potentially influenced by local economic factors or menu preferences.
Outlet count indicates market presence and growth. Tracking this KPI helps assess expansion effectiveness and regional market penetration strategies.
Groshi Express has a varying number of outlets across different states in Mexico. Veracruz has the highest number of outlets (5), while several other states including Puebla, Tabasco, Yucatán, State of Mexico and Querétaro have fewer outlets. This distribution reflects a strategic focus on Veracruz, with opportunities for expansion in other regions.
Competitor analysis identifies key rivals and customer preferences. This insight informs strategies to enhance competitive advantage and attract more customers.
The top competitors for Groshi Express, based on cross-visitation, are VIPS (6.28%), Little Caesars (4.83%), Starbucks (4.35%), McDonald's (3.86%), and Domino's Pizza (3.38%). This indicates that customers who visit Groshi Express also frequent these establishments, suggesting similar target audiences or dining occasions.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and maximizes revenue potential.
Groshi Express experiences peak traffic workload between 14:00 and 17:00, with the highest workload at 16:00 (67.74%). There is minimal to no traffic workload between 0:00 and 11:00, and a significant drop after 20:00. This highlights the need for optimized staffing and resource allocation during peak hours to ensure efficient service.
Understanding consumer segments informs targeted marketing. Affinity insights guide positioning strategies to resonate with key demographics and enhance engagement.
Groshi Express's customer base shows a high affinity towards women (95 index) and Gen Y (172 index). This suggests that marketing efforts should focus on these demographics to maximize engagement and brand loyalty. The Gen Y segment is particularly overrepresented, indicating a strong connection with this generation.